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The Guardian - UK
The Guardian - UK
Business
Monkey

George Osborne reacts to Sun front page: 'I almost spilt my coffee'

The Sun’s George Osborne front page
The Sun’s George Osborne front page Photograph: PR

George Osborne has reacted to the Sun’s front-page image of him in high heels and tight denim shorts.

Accompanied by the pun “Ooh! You’re so sunny super budget”, the splash praised the chancellor’s “swaggering package for the nation”, which claimed that the budget “rivalled the ‘epic strut’ in TV adverts for a price comparison website” – presumably Moneysupermarket.com.

It instantly attracted equal amounts of confusion and derision on Twitter, with some accusing it of sexism.

The Sun’s full George Osborne front page
The Sun’s full George Osborne front page

However, the chancellor didn’t seem to mind the attention, telling BBC Breakfast: “I almost spilt my coffee this morning when I read the front page of the Sun.

“What’s great is that they have always got a way of bringing life to the budget and it’s the geniuses of the Sun who can come up with that front page.”

The Scottish Sun took the attention-seeking a step further with a Kim Kardashian-inspired front page – although readers of a sensitive disposition should probably look away now.

The Scottish Sun's George Osborne front page
The Scottish Sun’s George Osborne front page

Meanwhile, the Daily Mail appears to have taken inspiration from pre-school TV in its front-page coverage. Illustrating its splash hailing the budget’s benefits for savers is a photomontage of Osborne’s face on a sun that seems heavily inspired by the iconic baby from the Teletubbies.

Monkey wonders what the model for the original baby, now a student, thinks about her face being replaced by a beaming George Osborne.

Daily Mail's budget front page: inspired by the Teletubbies?
Daily Mail’s budget front page: inspired by the Teletubbies?
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