A dad said he feels like a walking advertisement after he got a face tattoo to pay tribute to his daughter Meta - just before Facebook adopted the new name.
Gleb Horoshy, 31, and his wife Autumn, 33, welcomed their baby daughter in February and thought her name would be completely unique.
A few months later, the first time dad got his daughter's name inked across his cheek in tribute.
However, he has been left looking like a social media devotee after Facebook announced it was changing its name to Meta last month.
Tattooist Gleb, from Berlin, Germany, said he can see the funny side of the mishap.
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He said: "When Facebook changed the name to the same as our daughter's, my wife was freaking out.
"But it made me laugh - it was so surreal. We tried to pick a name which wasn't popular so she would be unique and now it is everywhere.
"It was my first face tattoo but I don't regret it because I love my daughter.
"Facebook - or Meta - should be paying me for free the advertising!"
Gleb, originally from Ukraine, and Autumn, originally from California, named daughter Meta after 'metamorphosis' to symbolise entering the next stage of the relationship.
They never expected that less than a year later, the name would be seen everywhere - after it became the name of Mark Zuckerberg's social media empire.
Gleb said: "I kept seeing it everywhere - it was surreal. I find it funny for sure - but I don't have any regrets.
"I joke to people that I got it because I love Facebook and Instagram so much. I don't regret it because I love my daughter.
"My daughter's name will always be super special to me no matter what."
Social media giant Facebook revealed a new company name and brand, Meta, last month.
The rebrand reflects the firm's push to move its broadening business portfolio beyond social networking and push ahead with plans to develop the so-called metaverse, an online world where people can meet, play and work virtually, often using VR headsets.
Chief executive Mark Zuckerberg said the current brand is "so tightly linked to one product that it can't possibly represent everything that we're doing today, let alone in the future".
