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The Guardian - UK
The Guardian - UK
Environment

Creative students call for climate action in 30-second videos

A young woman comes home to find her boyfriend saving water – by bathing with another woman. "Shower together and save 7,300 gallons per year" is the final message of 'What's More Precious?', the 30-second video created by Nadia Asfour, Selina Chaouki, and Elias El Hage of the Lebanese American University, which won the iChange Grand Prize.

The World Bank's Connect4Climate initiative and TVN Media Group, in partnership with leading media networks and academic institutions, launched the iChange competition in April 2013 to challenge university students worldwide to create powerful video messages about climate change issues and action. The competition attracted 248 entries from students enrolled in 165 universities from 66 countries around the globe.

"It's so great to hear all the students' voices, and to hear that they are eager to tackle climate change. I hope that we can all work together in the future in order to build a sustainable environment," said Asfour.

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