Blogging for business has become increasingly popular in recent years as consumers are more and more likely to engage with brands online. But how do you make sure your content stands out as engaging and relevant to your readers?
Amy Hobson, trainer at digital marketing agency SocialB, will teach you how to ensure your blog is easily found online and share her top tips on how to produce informative content for your audience.
In addition to live examples and case studies to show you best practices, Amy will also respond to any of your questions on digital marketing.
Content
- What are the benefits of blogging for your business?
- How to create and stick to a blogging strategy
- What should you blog about?
- Practising good SEO
- Producing informative content that will inspire your readers
- Measuring your success
Tutor profile
Amy Hobson is a partner and a trainer with SocialB, where she specialises in social media and digital marketing for businesses. During her career, Amy has worked extensively within the retail and franchising sector for both national and international brands. She is passionate about sharing her knowledge of digital marketing with small and large B2B and B2C businesses to help them engage with their customers, drive sales and increase brand awareness.
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Details
Date: Wednesday 4 October 2017
Times: 2pm-5pm
Location: The Guardian, Kings Place, 90 York Way, London N1 9GU
Price: £129 (includes VAT, booking fee and refreshments)
Event capacity: 18
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