A world without ironing would be a far better place.
For a lot of clothes you can get away with simply hanging them up quickly after the wash, but for more needy items it's a necessity if you don't want to look like you slept in them.
But that may all be a thing of the past thanks to a much-needed product - which comes with a thumbs from the very top.
Cleaning guru Sophie Hinchliffe boasts more than three million followers on Instagram , where she shares her top tips and snaps of her enviable home.
Mrs Hinch shared a video on social media of her trying out Lenor's Crease Releaser, which is sprayed onto clothing before it is pulled and smoothed, and then left to hang.
Showing off the results, she said: "It's not completely crease free but it's a definite improvement and it smells lovely.
"I could probably do with pulling and smoothing it more myself so I will try it again."
It was enough to rally the Hinch Army to give it a go themselves, leading to glowing reviews about the product.
One posted on the Mrs Hinch Made Me Do It Facebook page , to add her own assessment which racked up hundreds of likes.
Sharing before and after pictures of a top, it showed the creases completely disappear after using the Lenor spray as she said: "Still a bit wet but wow.
"£2.49 from Home Bargains. Just spray quite a bit on so its damp and slightly pulled the top so it was nice and flat."
She had to confirm to others that she hadn't ironed the t-shirt, as one replied: "I think its amazing I love the stuff."
A second said: "Can’t actually wait to try it."
Another commented: "O yes I have waited my whole life for this..."
