And we thought it would be hard to beat American Apparel's tactic of sticking a photo of Lindsay Lohan in their front window, passing out in the back seat of limo, wearing, the store proudly pointed out, one of their sweatshirts. Foolish, foolish us!
Current front runner in the crucial competition, Shameless Fashion Release of the Year, is the Italian label Moschino. My eloquence can never rival that of a fashion PR so let's just hand the reins over to them, shall we?
FOR IMMEDIATE RELEASE
Nicole Richie Wears Moschino
July 26, 2007. Glendale, California. Nicole Richie arrived this morning to the LA County Superior Court wearing a black Moschino dress with high collar and tie in back. This dress is part of the Moschino Fall/Winter 2007/8 Pre-Collection.
Well, I dunno about you lot but that sure as hell makes me wanna head down to Bond street and get out the credit card. Get it out and then saw it across the veins in my wrists to stop the agony, mind.
