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The Independent UK
The Independent UK
Business
Ben Chapman

Company introduces 'snowflake test' to weed out 'whiny, entitled' millenial candidates

A US company has introduced a “snowflake test” to weed out overly sensitive, liberal candidates who are too easily offended.

The test includes questions such as “What does America mean to you?” and “When was the last time you cried and why?”. Many questions are designed to assess a candidate’s stance on America, police, and guns.

Someone who’s not proud to be an American is immediately out of the running, as are people who don’t support the Second Amendment right to bear arms, Mr Reyes told Fox News.

Kyle Reyes, chief executive of The Silent Partner Marketing, which created the test said: “A snowflake is somebody who is going to whine and complain and come to the table with nothing but an entitled attitude and an inability to back their perspective.”

“We use the test to weed out the sort of people who were inundating us with resumes and didn’t even know what we did,” he said.

Mr Reyes said the tactic had been successful - 60 per cent of applicants drop out when they hear about it. 

In a YouTube video about his company, Mr Reyes fires guns and speaks to an injured war veteran before turning to the camera to talk directly to “whiny, entitled” millennials. 

He warns them: “You’re young, you’re ignorant, you’re brainwashed by liberal professors who didn’t tell you that in the real world, the only “safe space” is in your parents’ basement.”

The company boss said his test has been popular because, “people are sick and tired of having to be so politically correct”. Other firms have contacted him looking to implement similar guards against hiring snowflake candidates, but most are too scared, he added.

Asked about potential discrimination lawsuits, the CEO said: “There’s no discrimination  here, this is nothing more than a glorified personality test.”

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