Comic Relief will no longer jet celebrities to Africa after criticism that stars were going to the continent as 'white saviours'.
The charity has also revealed that they will stop using images of under nourished people and unwell children in footage.
Instead of flying British production teams to the the area they will now ask local film-makers to create their fund raising appeal films.
Co-founder of Comic Relief Sir Lenny Henry has hailed the change as "a huge move" and admitted that it will allow "young black and brown film-makers" to tell their stories.
The comedian told the BBC: "I think it's about time.
"And it's not to say that the films that have been made in the past weren't extraordinary and didn't have a huge effect.
"But it's time for young black and brown film-makers to take charge and say, 'I want to tell you my story'.
"There are other ways to elicit sympathy - and maybe we'd been pushing on the same button for too long."
Last year, a national debate was sparked over a picture Stacey Dooley shared with an African orphan was released as part of Comic Relief's efforts to raise money.
Stacey claimed she meant no harm, but many, including Labout MP David Lammy , claimed she was acting as a 'white saviour' and actually damaging the world's impression of Africa by posting the image on social media.
Mr Lammy, who has been the MP for Tottenham since 2010, said on Twitter that Stacey was reinforcing unhelpful stereotypes about Africa.
He said: "The world does not need any more white saviours. As I've said before, this just perpetuates tired and unhelpful stereotypes.
"Let's instead promote voices from across the continent of Africa and have serious debate."
Mr Lammy said his issue was not personal with Stacey and that he does not question her "good motives".
Instead, he said he had a problem with 'British celebrities' being flown out to Africa by Comic Relief to make films which send "a distorted image" of the continent and perpetuate "an old idea from the colonial era".
Mr Lammy, who is of Guyanese descent, said "many black" Britons are "deeply uncomfortable" with Comic Relief's "poverty porn".
He said: "Comic Relief has a huge platform and privilege and it is the first and major way children learn about Africa.
"If they only show Africans as helpless victims to be pitied, children miss the broader picture of huge progress in Africa.
"Comic Relief should be helping to establish an image of African people as equals to be respected rather than helpless victims to be pitied.
"It would therefore be better for people who actually live there to speak about the continent they know.
"Many black Brits feel deeply uncomfortable with Comic Relief's poverty porn. It's my job to represent their views however uncomfortable.
"They want their children to have rounded views about Africa and these types of campaign woefully fail to do that."
After David's message, Stacey wrote to the politician via Twitter.
She penned: "David, is the issue with me being white? (Genuine question) ...because if that's the case, you could always go over there and try raise awareness?
"Comic relief have raised over 1 billion pounds since they started. I saw projects that were saving lives with the money. Kids lives."
Stacey had shared pictures on her social media from Uganda, with one snap showing her posing with a young child while another showed her during filming ahead of Red Nose Day.
A number of stars including - Russell Howard, Billy Connolly, Ed Sheeran - have visited African countries for the charity throughout the years.
*Comic Relief and Red Nose Day takes place on March 15.
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