Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Axios
Axios
Sport

College football's $150 million coaching meltdown

Data: Axios research; Chart: Axios Visuals

Major college football programs have dumped coaches at a stunning pace this season and are shelling out more than $150 million in buyouts to start fresh.

Why it matters: A playoffs-or-bust mentality is pushing schools to cut ties with coaches faster than ever — regardless of the cost.


By the numbers: Colleges are on the hook for at least $145 million in buyouts for fired head coaches and their assistants so far this season.

  • Four of the top 10 biggest buyouts in college football history have been triggered by firings this season.

Zoom in: The 2025 season has been a bloodbath. So far, at least 13 coaches have been axed, and four of them — LSU's Brian Kelly, Auburn's Hugh Freeze, Oklahoma State's Mike Gundy and Florida's Billy Napier — netted buyouts worth at least $15 million.

  • LSU fired Kelly last month and now owes him roughly $54 million, which the school said they would pay after Kelly rejected two settlement offers from the school and sued for the full amount.
  • His massive buyout is the second-highest ever, trailing only former Texas A&M coach Jimbo Fisher's $77 million total from his 2023 firing.

Between the lines: Penn State's firing of James Franklin in October generated a $49 million buyout that was negotiated down to $9 million after Franklin took over as Virginia Tech's head coach.

What to watch: The historic coaching carousel isn't over yet. Firings will heat up as the regular season ends after this weekend.

  • Questions are also piling up about who will take high-profile jobs like LSU or Penn State.
  • Ole Miss coach Lane Kiffin is entertaining a contract from LSU that would give him $14 million annually over seven years, according to CBS Sports — a deal that would make him the highest-paid in college football.
Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.