In a move designed to replicate the support given 100 years ago to the troops serving in World War One, The Co-operative Food has donated 2,000 Christmas puddings to The Royal British Legion.
In 1914, in order to give soldiers fighting in France some seasonal home comforts, the Co-op sent hundreds of puddings from its factory at Middleton near Manchester, to the front line.
This year, the festive desserts are going to The Royal British Legion’s care homes and break centres around the UK and will be served as part of Christmas dinners already planned for veterans and their families.
Steve Murrells, chief executive retail at The Co-operative Food said: “We are very proud of the support our Co-operative forefathers gave to the war effort. To donate the puddings to the troops was a magnificent gesture and one that we wanted to commemorate.
“As a British business we respect the sacrifice of those involved in both World Wars and other conflicts and I am sure The Royal British Legion veterans will enjoy the puddings.”
More from The Co-operative partner zone:
- Monty Python’s Always Look on the Bright Side of Life tops the funeral charts
- Love Food Hate Waste pilot programme gains Welsh government support
- Co-operative Legal Services leads the way in raising charity donations through wills
Content on this page is paid for and provided by The Co-operative Group, sponsor of the co-operatives and mutuals hub