High Street shoe retailer Clarks is hoping to ease the stress most parents face when buying new footwear for the kids by offering to replace items for free.
The firm's campaign will mean parents won't have to worry about buying a new pair of shoes until February 28, according to the LiverpoolEcho.
It covers full-price back to school kids' footwear, including school items, boots, plimsolls and sports shoes.
To qualify for the deal, shoes must be purchased at a Clarks shop before September 14 and they must be fitted by a store assistant.
Items bought online won't be eligible for the deal.
Parents will need to keep hold of the receipt and if their kids do outgrow the shoes, they can take them back to a Clarks store to be replaced.
The offer is available for infant sizes 10 and above from the date of purchase to February 28 next year, reports MirrorOnline.
For infant sizes 7 to 9.5, Clarks says the replacement deal is in place until November 30.
