"On the eve of its long-delayed China launch, BlackBerry is facing a sudden challenge from a cheaper Chinese rival called, unapologetically, RedBerry. The new service, aimed squarely at BlackBerry, was launched this month by China Unicom Ltd., the state-controlled telecommunications giant that ranks as China's second-biggest mobile operator," reports The Globe & Mail, Canada.
"The RedBerry name extends the vivid name of BlackBerry that people are already familiar with, and it also combines the new red symbol of China Unicom," the company said in a press release.
There is a price difference. The story says: "a standard five-megabyte e-mail account at RedBerry will cost less than a dollar a month, plus a few cents for each e-mail sent. A typical BlackBerry account in Hong Kong costs up to $64 (US) per month for unlimited e-mail."
Comment: A quick Google shows there's already a RedBerry Software and a Redberry Digital web design company. We can ignore the healthy RedBerry chocolate, a Redberry Bible Camp, and many more.
