I'm glad I don't work in the world-domination-through-digital-search-technology sector.
Imagine: you get into work on a Monday morning, check your emails, nurse a latte, maybe flick through a paper, and then your boss strides over and says something along the lines of 'hey minion, why haven't we developed one of these yet?'
And you have to put it in your in tray together with Project: Map The Entire Planet and Project: Customise The Entire Internet With Our Brand. All before lunch. In fact, you'll probably have to skip lunch.
Can't Google be satisfied with being a search engine? Or even with being a verb that means 'to search, using a search engine'? All these manic new product launches are giving those of us in the flabby middle of the digital productivity spectrum a bad name.
