The Kansas City Chiefs and Arrowhead Events are hosting their ninth-annual 5K run this year, but it comes with a catch.
First, the annual event is being redubbed from the “Arrowhead 5K” to the “Red Friday Run” presented by team sponsor GEHA. That change also signals the major catch. This year’s run won’t be held at Arrowhead Stadium or any particular racecourse, according to the team press release. This year’s race will take place virtually and is set to coincide with the Red Friday celebration for the season opener vs. the Houston Texans on Thursday, Sept. 10. Since it’s a Thursday game, the race and Red Friday celebration will take place on Wednesday, Sept. 9.
With a virtual racecourse, the Chiefs are hoping the race will be more inclusive to members of Chiefs Kingdom across the world.
“We are very excited to roll out this year’s 5K as part of our annual Red Friday celebration,” Chiefs Director of Events Jeremy Slavens wrote in the press release. “Shifting to a virtual race provides Chiefs fans from near and far the opportunity to connect with the team in a new and unique way as we kick off the 2020 NFL season here in Kansas City.”
Once participants in the race complete their 5K, the team asks that they take a photo in their Chiefs gear with their Red Friday flag and post it on social media using the hashtag #RedFriday.
All participants in the race will receive the following items:
- A 2020 Red Friday Flag
- A Red Friday Run T-shirt
- A Red Friday Run Bib
- Unique content via the RaceJoy app
Registration for the event is open at www.chiefs.com/redfridayrun. They have two registration options available: Early-bird and Pre-event registration. Early-bird is open today through Monday, Aug. 31, is $30.00 for the general public and $25.00 for Chiefs Season Ticket Members. Pre-event lasts from Tuesday, Sept. 1 through Sunday, Sept. 13, is $40.00 for the general public and $35.00 for Season Ticket Members.
