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The Guardian - UK
The Guardian - UK
Business
Roy Greenslade

Cheeky job for Beaverbrook's heir

The Financial Times reveals the latest business venture of Maxwell William Humphrey Aitken, better known as the third Lord Beaverbrook and, therefore, grandson to the celebrated owner of the Daily Express. It appears that the current Beaverbrook, a former lord-in-waiting and Tory party treasurer, is now chairman of CheekyMoon Entertainment, "an on-line gambling and entertainment website" offering "a portfolio of games... for young adults." According to the FT report the cheeky moon website features a game entitled Naughty Netball, in which the female players strip off as punters place bets. Good lord! (Via FT.com)

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