The entrepreneur behind travel site Cheapflights has launched a partner site focusing on travellers' stories. Hugo Burge, who also set up the Howzat Media investment company for early-stage web companies, wants hereorthere.com to aggregate stories about travel rather than a collection of business services; though the complement to Cheapflights is clear there's no obvious promotion on the site.
Just out of beta testing, sample content includes a 1200-word story about an alternative Christmas in Cuba and an account of the polar north in canada, with photos, video, Yahoo! maps and ratings from other users. Content is all posted by its users, and the release rather charmingly quotes an old military phrase that "reconnaissance is never wasted". Given that a third of UK travellers research their trips online, that seems very fitting.
