Celtic have aimed a sneaky dig at England for their failure to seize the Euro 2020 Final on Sunday night as they launch their new home kit.
Fans have been patiently waiting for the new hooped effort from Adidas for the 2021-22 season.
They've already seen the white pinstriped third kit that split opinion and a dark green and gold away strip that has been more popular.
But the iconic green and white is the main attraction and Celtic had a jab at the famous "it's coming home" refrain from south of the border on Twitter as they prepared for the big launch.
The club Tweeted: "The one you've been waiting for...
"@adidasfootball x #CelticFC it's coming home"
The three words are the central message of Baddiel and Skinner's "Three Lions" anthem from 1996, played and sung at every England match.
Celtic's message, meanwhile, was also finished with a winking emoji to make fans well aware of the intentional reference.
It comes after Italy defeated England on penalties in the Wembley final on Sunday night after weeks of anticipation that Gareth Southgate's side could finally deliver a first major trophy since 1966.
Luke Shaw's opener was cancelled out by defender Leonardo Bonucci and it was left to teenager Bukayo Saka to take the final penalty in the resulting shootout only for Italian keeper Gigio Donnarumma to save.