Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Birmingham Post
Birmingham Post
Business
Jon Robinson

Castore pens 24 Hours of Le Mans deal to continue motorsport push

Sports apparel company Castore has signed a new deal to partnered with the 24 Hours of Le Mans.

The Manchester-headquartered business, which is backed by the likes of Sir Andy Murray and the billionaire Issa brothers, has agreed a three-year deal which includes the 2022, 2023 and 2024 races.

Castore already has a deal with F1 team McLaren and provides kits for Premier League clubs Newcastle and Wolverhampton Wanderers.

READ MORE: Castore to create up to 150 jobs this year after record-breaking sales and profits

Stéphane Andriolo, Automobile Club de l’Ouest director of clients and events, said: "We are delighted to be associated with this rapid-growth brand whose premium performance wear is attracting attention in sporting circles around the world.

"The brand will be the official 24 Hours of Le Mans outfitter, with all representatives of the iconic race wearing the apparel."

Rich Brooks, director of motorsport for Castore Sportswear, added: "We are overjoyed to welcome the 24 Hours of Le Mans, one of the world’s most famous sporting events, to the Castore team.

"The 24 Hours of Le Mans represents cutting-edge design, engineering and construction and a continuous quest for improvement.

"That ambition is a perfect match for our 'Better Never Stops' philosophy and our pledge to use state-of-the-art techniques to make the world’s best-quality sportswear for the most demanding athletes.

"We are looking forward to building a relationship with the Automobile Club de l’Ouest in the next few years, with campaigns that reflect the iconic status of the 24 Hours of Le Mans."

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.