Data: Instacart; Map: Sara Wise/Axios; Illustrations: Sarah Grillo/Axios
Americans are divided over whether to have fresh or canned cranberry sauce at their Thanksgiving table, according to data from Instacart.
By the numbers: Fresh cranberry sauce has a slight edge, winning 26 states to canned cranberries' 24 states.
- Mississippians are 22.3% more likely to buy canned cranberry sauce compared to the national average. Iowans are 70.6% more likely to buy fresh cranberries.
Of note: The top four states for cranberry production — Wisconsin, Massachusetts, New Jersey and Oregon — are split on cranberry preferences, according to the Agricultural Marketing Resource Center.
- Wisconsinites and Oregonians lean toward fresh berries. Massachusetts and New Jersey residents prefer canned cranberries.
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