A campaign has been launched by National Transport Authority chiefs to encourage customers to respect taxi drivers.
The campaign was launched today and will see adverts and vehicles highlighting it to the public over the next six weeks.
According to the NTA, the campaign has been in development for months.
It follows a number of attacks on taxi drivers in Dublin in recent weeks.
These five taxi stories from April show just what Dublin drivers are up against
Two weeks ago, the capital was compared to a "warzone" during a discussion about the ongoing spate of attacks on drivers in the capital.
While 70-year-old Shay McKenna was stabbed during an attack by a man and woman in Tallaght on April 5.
Anne Graham, CEO of the NTA said: “The new awareness campaign highlights the fact that taxi drivers are not simply people who provide a vital service to the public.
"They are also our neighbours, our friends, our family, and members of our communities, and as such deserve respect.
“Drivers have a right to expect a working environment that is free of abuse and aggression.
Taxi driver injured and robbed by thug passengers in early morning assault in Tallaght
“We hope that through the roll out of this awareness campaign customers will realise that taxi drivers are not anonymous but are real people with loved ones.
"They provide a high-quality service day in and day out in cities and towns throughout Ireland.
“I would urge all taxi customers to be aware and respect their taxi driver as they undertake their journey in the day or at night.”
