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The Guardian - UK
The Guardian - UK
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Build your website with Squarespace: A masterclass for photographers

A laptop, camera and notebook on a desk.
Build your website with Squarespace: A masterclass for photographers.

This unique hands-on masterclass, specifically aimed at photographers, with approved Squarespace specialist Allie Astell will teach you how to set up and manage your own website.

Photography is a hugely competitive industry, so it’s essential that your work stands out and engages the viewer from the very first glance. Squarespace is one of the simplest platforms you can use to create a beautiful website. With a variety of templates available, your portfolio will look smart and polished.

Over the course of the day, you will learn how to create perfect galleries and image optimisation for search engines. You’ll also receive guidance on making your site look stylish and professional, as well as expert advice on how to continue developing it after the class.

The course is suitable for both amateur and professional photographers who are interested in showcasing their portfolio.

Please note this course requires an intermediate level of computer literacy – it’s not suitable for absolute beginners. Practical sessions will be carried out on Mac computers in the Guardian’s education centre. The class does not include training in e-commerce or creating online shops (eg for print sales or digital downloads).

As you continue building your website after the masterclass, you are entitled to an hour’s complimentary consultancy with Allie, valid for three months.

Content

  • An overview of setting up and managing a new photography portfolio or photography blog on Squarespace
  • How to choose the best template for your requirements
  • Adding pages to your website and editing text
  • How to style your website with logos, colours and fonts
  • Preparing images and creating picture galleries
  • The basics of SEO: expert advice on how to make your site search engine-friendly, particularly when it comes to optimising your photographs
  • Integrating widgets for social media and creating a contact form
  • Launching your website online
  • Handouts with advice and links to help you create your Squarespace site and continue working on it at home
  • Q&A and feedback on work carried out during the class

What to bring...

  • Ahead of the class, you’re strongly encouraged to put some thought into the content and branding of your website – for example, colour preferences, text for different pages and any photographs, illustrations or logos you would like to use.
  • You’re also encouraged to bring along a USB stick including some text and images to use when building web pages during the class – although this is not essential.
Headshot of Allie Astell
Allie Astell.

Tutor profile

Allie Astell is a web and online marketing consultant and an approved Squarespace specialist, who has been building Squarespace websites since 2009. She runs the successful web agency Manage My Website, and has many years’ experience training people in website design and online marketing.

More from this tutor...

Details

Date: Saturday 2 September 2017
Times: Full-day course, 10am-4pm
Location: The Guardian, Kings Place, 90 York Way, London N1 9GU
Price: £249 (includes VAT, booking fee, lunch and refreshments)
Event capacity: 18

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Returns policy
Tickets may be refunded if you contact us at least 14 days before the course start date. Please see our terms and conditions for more information on our refund policy.

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