Bristol City are keen to bolster their attacking options with the signing of Blackpool star Jerry Yates, according to reports.
Yates has 14 goals and three assists for the Tangerines this season, prompting interest from several Championship clubs.
The 24-year-old came through the ranks at Rotherham United before a superb 14-goal loan spell with Swindon Town in League Two before last season was curtailed put him on the radar.
Yates penned a three-year deal with Blackpool for an undisclosed six-figure fee last summer and has hit his stride after a steady start to the season.
He scored twice in Tuesday's 3-1 win over promotion-hunting Peterborough United, boosting Blackpool's hopes of a play-off berth.
But his future may lie away from Bloomfield Road, according to freelance journalist Pete O'Rourke, who reports City, Nottingham Forest and Blackburn Rovers are chasing Yates' signature.
The Robins' attack has not flowed freely this season, with Fam Diedhiou and Nakhi Wells atop the scoring charts with eight goals apiece. Jamie Paterson is next on the list with three goals, with City – now under the leadership of Nigel Pearson – scoring just 39 goals in 38 Championship games with the club's hopes of a play-off berth crumbling after an excellent start to the campaign.
There is uncertainty over Senegal international Diedhiou's future at Ashton Gate, too. The 28-year-old is out of contract and talks over a new deal have dragged on for months with the growing suspicion that Diedhiou will leave BS3 this summer.
His possible departure could give City a chance to refresh their striking department, and Yates is a player on the rise who appears ready to step up to the Championship again after testing the waters of the second tier with the Millers early in his career.
