Best Boots deals ahead of Black Friday, from Estée…

Best Boots deals ahead of Black Friday, from Estée Lauder to Fenty

As a beauty writer, here are the best Boots deals ahead of Black Friday. - (The Independent)

The Boots Black Friday sale is one of the best opportunities to grab yourself a saving across beauty, healthcare, baby and tech. Whether you’re preparing for cold and flu season (please, no) or refreshing your skincare line-up, the November sales event will bring discounts aplenty – and yes, we’re expecting some of your favourite brands to be featured.

Be it Dyson, Chanel, Medela or Philips, the retailer’s wide-range of products has something to suit everyone. I’m not talking measly 10 per cent reductions or stingy sample sachets with purchase either – Boots’ Black Friday offering is one of the best in the business and, in 2024, I saw promotions on everything from CeraVe to Garmin.

Of course, Black Friday isn’t the retailer’s only sales event – the big Boots sale is a January staple. However, as someone who’s worked the deals circuit for more than five years, I’d argue the discounts are even more lucrative come November with offers on everything from smartwatches to Dyson hair tools (at all-time low prices).

Below I explain everything you need to know about the event, plus the most enticing Boots deals that are available to shop right now.

When is Black Friday 2025?

As usual, Black Friday – which started in the US – falls on the Friday after Thanksgiving. This year, that’s Friday 28 November. The sales event will continue through the weekend until Cyber Monday, on Monday 1 December.

While the main (and biggest) Boots deals will likely drop over this weekend, plenty of brands launch a handful of early Black Friday promotions in the weeks leading up to it. And, don’t worry, I’m keeping my eyes peeled for the first signs of those pre-Black Friday Boots deals, so watch this space.

What Boots deals can I expect for Black Friday 2025?

Typically, Boots Black Friday deals span the full selection of brands on-site and, last year, I saw a mixture of high-end and affordable items.

For the luxury make-up lovers, there were deals on Nars foundations and Bobbi Brown primers, meanwhile haircare fanatics were treated to Cloud Nine hair dryers and the Dyson airstrait straighteners. Grooming enthusiasts were in luck, too, with reductions across Braun and Philips electric shavers and trimmers, not to mention epilators and ipl devices for more long-term hair removal.

In 2025, I’m expecting much of the same, along with a bunch of the new brands Boots has onboarded over the past year. Specifically, in the realms of Korean skincare.

Why you can trust us to find the best Boots Black Friday deals

Having covered Black Friday since 2020, Lucy Smith has seen many a Boots sales event. She’s familiar with its standout products, having reviewed each of the retailer’s beauty boxes and advent calendars, and knows the brands that buyers flock to time and again.

In 2025, she’s watched as the retailer has introduced a number of trending products, including Tir Tir’s Korean cushion foundation and Biodance’s overnight collagen face mask. As someone who writes about skincare, make-up, haircare and fragrance daily, she pays close attention to the average prices of popular products and can spot good (and bad) reductions with ease. So, you can browse below with peace of mind that all of her selections are well-informed and, largely, tried and tested by team IndyBest.