Thousands of Facebook fans in Taiwan, Hong Kong and China are following the latest in Leeds life, fashion and trends, thanks to the efforts of a Leeds woman.
Shang Ting Peng, who works for Leeds-based Hebe Media, is running her England Observing Diary with a friend in London. The Facebook page, which is in Chinese, includes content about both cities. It has more than 5,700 followers and attracts dozens of comments each day.
Shang Ting, who lives in Scarcroft, said she had lived in different places in Europe and in Leeds for the past year. She added:
"People know a lot about London, but not so much about Leeds. I'm trying to establish Leeds more as a city and let people know about the exciting things that are happening here.
"Me and my friend in London share our eye about England in a relaxed, fun way. We're both from a professional fashion background so naturally we like to cover things about fashion and trends in Leeds and London. We try to keep it very visual, so people can relate easier.
"It's all in Chinese the moment, so allow me to explain that the content so far includes day to day pictures, cool-hunting, interview with people who run local shops, and interviews with influential people (bloggers, designers) related to England."
Recent posts include ones on fish and chips and Leeds Corn Exchange.
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