Gedling Borough Council is investigating a billboard which popped up outside a shop in Arnold following complaints over its depiction of a naked woman in the shower.
The billboard was put up on the wall of The Bathroom Store in Arnot Hill Road and shows a woman standing in the shower.
The council has instructed the owners of the hoarding to remove it, due to the fact they had not applied for consent beforehand.
Leader of Gedling Borough Council, councillor John Clarke, said: "Most advertising hoardings require advertising consent from the council, failure to get consent is a criminal offence.
"When consent is applied for, the council will make assessments of the advert including the visual impact of the advert, any detrimental effect on the area and whether or not it is a public safety issue, including the creation of distractions to people driving
"These must all be considered before consent can be given. Unfortunately, the owners of this particular hoarding did not apply for consent with the council and therefore did not receive this important information before they decided to put the advert up.
"An officer from the council has visited the owner and instructed them to remove it as it does not have the required consent, the owner will be removing the advert as soon as possible."
Nottinghamshire Live has attempted to contact the shop for comment.
