A European bike-hire giant is joining the capital’s cycling revolution by offering Londoners a monthly bicycle rental subscription.
Dutch firm Swapfiets, which translates as “swap bike”, will even replace the bicycle it if it is stolen or badly damaged.
Repairs will also be made within 48 hours, the company claims.
Londoners can rent a basic bike, with the company’s distinctive blue front tyre, from £13 a month, with prices going up to £75 for electric cycles. It already rents bikes to more than 220,000 people across nine European countries.
London is the first UK city to try the services and the company said it wants to encourage more people to cycle as workers return to offices.
Swapfiets CEO Marc De Vries said: “We feel that lockdown revealed a huge desire people had for an easier and more comfortable commute. It has presented a great opportunity to accelerate the cycling agenda and transform our cities into healthy, green, social environments – bikes are a transport solution for life, not just for lockdown.
“We are very excited to introduce the Swapfiets concept to London’s roads and help make cycling more accessible and affordable for everyone.”
For more information visit www.swapfiets.co.uk
