"Record audience as BB line-up revealed", announced the front page of the Daily Star after Thursday night's Celebrity Big Brother launch on Channel 5. The Star clearly knew something everyone else didn't, because the audience for the show was not published until Friday morning, along with the rest of the TV ratings, some time after the paper went to print. They're not called "overnights" for nothing. Still, owner Richard Desmond had asked for 20 million viewers, and what Desmond wants, presumably he gets. It turned out the ratings were rather less than a record – but still impressive – at 5.1 million. You couldn't make it up.
