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The Guardian - UK
The Guardian - UK
Business
Natalie Hanman

Big Brother blues

This week, Richard and Jayne face your vote for eviction from the Big Brother house. Jayne got four nominations, mainly because of her constant rule-breaking, while Richard got five nominations because, well, five of the housemates don't like him that much. But when even some of the contestants are being bored to literal tears in that house, do you care enough to pick up the phone?

Maybe it's the heat wave numbing my enjoyment. Maybe it's the big hole in my TV left by Nikki's departure (once again, how could you?). Maybe the housemates just get on too well. Or maybe the new housemates are still too new, so it feels as if they are constantly crashing the party. And it's such a crowded party - with 11 contestants hanging in for their flicker of fame, the dynamics are too flabby to be truly compelling.

Big Brother is in a bit of a slump. Sure, viewing figures prove it is popular - this series is up about 5% on last year, according to Channel 4. And I'm still watching it. But as I do, my finger nudges the remote control, wondering if my evening would have been better spent checking out that Love Island rival.

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