Forget the Olympics, Guardian fashion has its own countdown clock right now. It's now only 24 days to go until the first ever menswear catwalk season in London which runs 15 to 17 June. Our excitement was stoked by the announcement on Monday evening of the six young labels who will receive mentoring and support from NEWGEN MEN – a Topman backed initiative - to showcase their collections at the coming three-day event. This season Lou Dalton and Sibling won the catwalk sponsorship; the former is known for her refined tailoring while the latter is known for their bonkers but brilliant knits – or as the British Fashion Council would have it "progressive knitwear". Christopher Raeburn, Martine Rose and Matthew Miller won the presentation sponsorship, while jewellery label Bunney won the installation cash and support. They're a diverse bunch and we'll be bringing you all the news from London Collections: Men as and when.
• Jonathan Saunders, Topman and Margaret Howell confirmed for first 'men's London fashion week'
