
Amazon Prime Day is back this July, with savings on thousands of household essentials. Whether you’re looking for laundry detergent, bathroom must-haves or cleaning essentials, the online giant has slashed the price of your weekly staples.
As well as cleaning essentials, you can expect impressive deals on the likes of Apple, Shark, Oral-B and Cerave, with discounts across beauty, tech and more.
However, it can be tricky to navigate all of the deals during the sale. Fear not – our experts are on hand to help you find the best deals.
Having covered the shopping event since it first launched, we can easily spot a good deal from a bad one, so keep reading for our expert round-up of the best deals on household essentials.
When is Amazon Prime Day 2025?
The next Prime Day sale is set to take place in July 2025. Amazon hasn’t confirmed the exact dates of the sale, but if last year is anything to go by, you can expect a two-day sale around mid-July.
What is Amazon Prime Day?
Prime Day is Amazon’s exclusive sale for its Prime members. It usually runs twice a year, once in the summer and again in the autumn before Black Friday sales begin. You can expect to find deals on beauty, laptops, kitchen appliances and everyday household essentials.
Prime Day discounts are only available to Prime members. A membership typically costs £8.99 per month or £95 for the year, and if you’re 18 to 22 years old, you can claim a 50 per cent discount. If you’re yet to sign up for Prime, you can register for a 30-day free trial just before the sale starts. This gives you full access to all the Prime Day offers, and you can cancel for free before the membership fee kicks in.
Best early Amazon Prime Day household essentials deals:
- Fairy non bio platinum pods 120 pack: Was £36, now £24.99, Amazon.co.uk
- Duracell plus AA batteries 24 pack: Was £27.49, now £22.99, Amazon.co.uk
- Splesh by Cusheen toilet roll 72 pack: Was £32.99, now £23.99, Amazon.co.uk
- WaterWipes plastic-free original baby wipes: Was £28.50, now £22.76, Amazon.co.uk
- Ultrasun extreme SPF50+ lotion 400ml: Was £54, now £40.60, Amazon.co.uk
Fairy non bio platinum pods 120 pack: Was £36, now £24.99, Amazon.co.uk

Buying everyday essentials, such as laundry detergent, in bulk can often help you save. This 2-pack of Fairy non bio pods beats supermarket prices at the moment, so if you’re nearing the end of your detergent, now is a good time to stock up. We named the liquid gel formula our best laundry detergent for sensitive skin, with our reviewer, Zoe, praising its cleaning power. “From everyday wear to tougher stains such as food spills and mud on kids’ clothes, it left everything looking fresh and spotless,” she said.
Duracell plus AA batteries 24 pack: Was £27.49, now £22.99, Amazon.co.uk

Batteries – we always need them but never seem to have them on hand. Well, now you can stop stealing them from the TV remote and stock up on some of the Duracell bunny’s best offerings. With a 15 per cent discount off the jumbo pack of 36 AA batteries, you’ll be set for months.
Splesh by Cusheen toilet roll 72 pack: Was £32.99, now £23.99, Amazon.co.uk

Toilet paper always runs out when you need it most. If you’re running low, you can replenish your supply with this deal on Splesh toilet roll. The 30 per cent reduction puts it at its cheapest ever price, so you can be sure that you’re getting a decent deal. Made from 30 per cent recyclable materials and with a biodegradable inner tube, it’s worth a look if you want sustainably-sourced household essentials.
WaterWipes plastic-free original baby wipes: Was £28.50, now £22.76, Amazon.co.uk

These baby wipes are made of 99.9 per cent water and a drop of fruit extract, so there’ll be no mysterious chemicals on your baby’s sensitive skin. We all know going through a pack of wipes a day becomes the norm with little ones around, but you can stock up on more than 700 wipes now for less than £25 from Amazon.
Ultrasun extreme SPF50+ lotion: Was £54, now £40.60, Amazon.co.uk

This huge 400ml bottle of SPF50+ lotion will see you through days out and family holidays this summer, and it’s now reduced by 25 per cent. We put the Ultrasun range to the test in our test of the best sunscreen for kids. Our tester praised its lightweight formula that “spreads on easily and sinks in almost immediately, leaving no stickiness on the skin”.
Ariel platinum pods 120 pack: Was £36, now £24.99, Amazon.co.uk

You can currently get 30 per cent off this jumbo pack of laundry pods, designed to tackle set-in stains. If you’ve had enough last-minute supermarket runs to stock up on laundry supplies, you can set up a regular delivery of the pods through Amazon’s subscribe and save service. This gives you a discount when you register, but remember to check every so often if you can get a better deal by switching brands.
Find out when the Prime Day sale kicks off, plus the best early deals on electric toothbrushes and laptops