
After months of wondering and waiting, the big day has finally arrived.
Christmas has come early in the form of Amazon Prime Day.
Typically taking place in June, the mega sales event was postponed in lockdown but it's here and the two-day extravaganza is treating Prime members to over one million deals.
Shop by category:
- Best Amazon Prime Day smart watch deals: winning timepieces from Fitbit, to Garmin
- Amazon Prime Day 2020: Best coffee makers from Nespresso, De’Longhi and more
- Best Prime Day deals on Amazon Alexa products: Echo, Kindle and more
- Best Amazon Prime Day TV deals: offers on TVs and home cinemas
- Best Amazon Prime Day laptop deals: Chromebook, Macbook and laptop offers
- Best Amazon Prime Day headphone deals on wireless, over ear and in ear models
- Best mattress deals for Amazon Prime Day 2020
- Best Amazon Prime Day gaming deals: PS4, Xbox One and Nintendo Switch offers
- Best Amazon Prime Day baby deals: offers on toys and baby products
- Best Amazon Prime Day fashion deals: offers on clothing, shoes and more
- Best Amazon Prime Day beauty deals: makeup, skincare and more
- Best Amazon Prime Day alcohol deals on gin, whisky and more
What is Amazon Prime Day?
While the very first Prime day in 2015 was a 24-hour event, recent years have seen more discounts and offers spread over two whole days to give customers even more opportunities to bag incredible products at a fraction of the cost.
When is Amazon Prime Day 2020?
It has just begun - the exact date for 2020 is October 13-14.
What are the best deals?
With the sheer quantity of deals on offer, it's hard to distinguish the good from the bad, so we have you covered. See our pick of the 8 best deals to shop this Amazon Prime Day.
Nintendo Switch (Neon Red/Neon Blue) + Animal Crossing New Horizons
Was: £318.99
Now: £289

It was one of the most sought-after games in lockdown combined with one of the most covetable consoles in the game - this is a hot ticket item.
Shark Upright Vacuum Cleaner [NZ801UKTSB]
Was: £349.99
Now: £184.99

It may not be the sexiest of purchases so get this Shark vacuum at a more purse-friendly price tag.
Apple iPad Air (10.5-inch, Wi-Fi, 64GB) - Space Grey
Was: £479
Now: £455.18

Get your hands on the previous iPad Air model complete with iOS 15, a 10.5" display and 64GB of storage for less.
Philips Lumea Prestige IPL Cordless Hair Removal Device with 3 Attachments for Body, Face & Precision Areas
Was: £475
Now: £299.99

Take your hair removal into your own hands with this hi-tech approach. Philips' award-winning at-home IPL device has impressive, long-lasting effects.
Oral-B Smart 6 6000N CrossAction Electric Toothbrush
Was: £219.99
Now: £86.10

Upgrade your timeworn toothbrush with this Oral-B iterations that has a whopping 75 per cent savings.
ghd Glide Hot Brush
Was: £139
Now: £93.99

The sold-out Glide is back but this time, it's reduced by £45. Straightening will never be the same again.
Tefal Ingenio Pots and Pans Set, Stainless Steel
Was: £270
Now: £139.99

Flex your cooking prowess with all the right tools with this 13-piece set from Tefal.
Fitbit Versa 2 Health & Fitness Smartwatch with Voice Control
Was: £199.99
Now: £169.99

In a Bordeaux hue with rose gold detailing, you can invest in a Fitbit Versa 2 and start tracking your health, sleep and more.
Posture Corrector
Was: £17.99
Now: £7.99

If working from home has wreaked havoc on your back, this handy product has got you covered.
Is it worth shopping on Amazon Prime Day or should you wait till Black Friday?
According to our friends over at Amazon, "Throughout Prime Day, members can shop with confidence that they’re getting low prices that won’t be beaten this year."
Do you need an Amazon Prime account to take part?
Yes. The sale is exclusively for Prime members so you need to be signed up if you want to bag all the bargains in Amazon’s annual sale. As well as next-day delivery on thousands of products, Amazon Prime membership also opens up a world of video, books and music streaming services.
Students can get in on the action with Amazon Student, which costs £3.99 a month, and comes with a whole raft of discounts and offers for those studying.
How much does Amazon Prime membership cost?
You can either pay £7.99 a month or pay a £79 annual fee.
If you haven’t signed up yet and you’re hesitating, you can try a free 30-day trial before the sale and see how you like it.
Get Amazon Prime membership now
What is included with an Amazon Prime membership?
There are over 150 million members who can have unlimited One-Day delivery on million of items and even Same-Day delivery.
It also includes; Prime Video, Prime Music with access to over two million songs, Audible Channels, thousands of books and magazines at Prime Reading, unlimited photo storage with Amazon Photos, Prime Gaming, early access to Lightning Deals and one free pre-released book a month with Amazon First Reads. You can also do your weekly food shop over at Amazon Fresh.