It seems the sales never stop at Amazon, with the tech giant just announcing a whole new slew of price cuts on some of its most in demand items.
There's New Year discounts available from almost every single department on the Amazon website right now, with everything from excess Christmas clearance stock and January's top products being subject to price cuts.
Of course, Amazon devices are also on offer, including the all-new Fire 7 kids tablet, now £69.99 (usually £99.99) , the standard Fire 7 tablet, now £34.99 (usually £49.99) and Echo Show 5, now £49.99 (usually £79.99).
For many of us, January marks the prime time to get back into the health and fitness game, so it's hardly surprising that the Garmin Forerunner 45 GPS running watch has got a discount, now £139 (was £169.99) .
Bulk powders 1kg bag of pure whey protein is also on sale, now £12.99 instead of its £21.99 RRP, as is an array of exercise equipment, such as this Ultrasport fitness bike, now £133.44 (was £193.74).
If you've been on the hunt for an expert new toothbrush, there's no bargain quite like this Philips Sonicare DiamondClean Electric Toothbrush one, now £87.48 (was £299) .
Or, if you'd rather just treat yourself with an exceptional bargain that Father Christmas didn't bring you, there's also a hefty discount on the Nespresso Creatista Plus by Sage, now £289 (was £449.95) as well as a whopping £300 off the SIM free price of the Apple iPhone X 64GB, now £599 (was £899) .
