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Daily Mirror
Daily Mirror
Business
Sarah Bradbury

Beavertown Brewery unveil first alcohol-free IPA - perfect for sober October

If you’ve chosen to go sober this October, it doesn’t mean you still can’t enjoy the taste of a refreshing alcohol-free alternative this month. The clever people at Beavertown Brewery have joined the alcohol-free market and released a new edition called Lazer Crush. It’s a bullish and hoppy IPA that’s free of alcohol that doesn’t compromise on flavour.

Priced at £1.60 per can, Lazer Crush is an exciting new low-calorie choice for beer fans, created to provide an uncompromising tasting beer for all occasions with the added bonus it just so happens to be alcohol-free.

It’s available now from Beavertown’s online shop and selected bottle shops. Alcohol-free has never tasted so good.

A heavyweight name for a featherweight beer, Lazer Crush is 83 calories per 330ml can. Expertly brewed with a new type of yeast, it provides even more fruit flavour with only 0.3% ABV created during fermentation. With each taste, drinkers can enjoy the journey through its crisp and mildly malty base before hoppy notes emerge, followed by a wave of fruity undertones. From mango and the sweet orange taste of Amarillo to zesty citrus and grapefruit bitterness, Lazer crush is perfectly balanced and topped with subtle notes of pine for that ultimate fresh taste.

Joining Beavertown’s portfolio with favourites such as Gamma Ray, Neck Oil and the recently introduced low ABV option - Nanobot, Lazer Crush provides an exciting new no-alcohol option for drinkers.

So if you’re sober for October, the designated driver or just fancy something without a hangover the following day, this could be the drink you’ve been looking for.

Logan Plant, Founder and CEO of Beavertown stated: “Great pints come in a range of colours, flavours and yes, ABV’s. Tailored to match the increasing demand for alcohol-free options, we are proud to have created Lazer Crush, a new IPA that we feel offers Beavertown’s punchy fully packed flavour but simply without the alcohol. Following the recent opening of Beaverworld and as Beavertown continues to expand, we want to make sure our creations provide drinkers with the tastiest choice of beer for them and this includes non-alcoholic options. After all, whether a pint is alcoholic or not, it’s the flavour that hits you first”.

If you’re looking for other places to get alcohol and non-alcoholic options delivered through quarantine or if you are still unable to leave the house, we’ve complied a roundup which you can find, here.

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