Bear Grylls caused a stir with Good Morning Britain viewers today as they were left seriously distracted by his new facial hair.
The tough adventurer, 45, had ditched his clean shaven look for a handlebar moustache, which was likened by some to a "seventies porn star".
Bear, who is raising money for African conservation charity Tusk, revealed he had been growing his moustache for Movember.
Presenters Ben Shephard and Charlotte Hawkins couldn't hep but point out the moustache.
"I find myself in a situation when I apologise before they even say anything," Bear laughed.
However he won't be keeping the 'tache, admitting that his wife hates it and that he will shave it off before filming his next Netflix series.
Viewers couldn't help but mock Bear about his facial hair.
One tweeted: "Goodness what is that on Bear Gryll’s face!! #GMB."
While another commented: "#GMB Bear lookin like a Seventies porn star!"
A third remarked: "Is there a reason bear grylls is rocking a porno tash #GMB."
"Bear Grylls starting to look like one of the Chuckle Brothers with that tash," another joked.
Another quipped: "Bear Grylls, moustache you a question. #GMB #goodmorningbritain."
*Good Morning Britain airs weekdays at 6am on ITV
