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The Guardian - UK
The Guardian - UK
Business
Roy Greenslade

Baltimore paper to launch free tabloid

The Baltimore Sun is to launch a free daily tabloid - simply entitled b - to appeal to young adults in April. About 50,000 copies will be initially distributed in newspaper boxes, restaurants, bars, coffee shops and college campuses. There will also be an accompanying website. "We believe there's an unserved market segment there", says Timothy Thomas, vice president of business development. (Via Baltimore Sun)

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