Microsoft chief executive Steve Ballmer was in London this weekend to let people into the company's plans for the future.
"Mr Ballmer said that he wanted to expand Microsoft's presence in markets such as music players, mobile handsets and television set-top boxes as consumer technology shifted towards digital content along with internet and wireless distribution," reported this morning's Times.
He got a customary dig in at Apple, of course:
"Apple Computer has done some nice work with the iPod and iTunes, but that's just the tip of the tip of the iceberg. But there's no way that anything will get to critical mass with Apple because they don't have the volumes."
Silicon, however, take a slightly different (more oppositional) approach with their story: 'iPod users are music thieves' says Ballmer. Where the justification for that headline comes from, I'm not entirely sure: just a classic piece of over-egging the pudding, I think.
