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Benzinga
Benzinga
Business
Surbhi Jain

Baidu Wants To Become China's Nvidia — But Can It Outrun Its Own Numbers?

Apollo Goes Global

Baidu Inc (NASDAQ:BIDU) isn't trying to evolve. It's trying to reinvent itself. Once defined by search and ad revenue, the company is now positioning as China's answer to Nvidia Corp (NASDAQ:NVDA).

  • Track BIDU stock here.

The company is pushing deep into proprietary AI chips designed to power the next wave of compute-hungry models, cloud infrastructure, and autonomous driving systems. Its in-house semiconductor arm, Kunlunxin, is preparing for a potential $3 billion Hong Kong IPO — a move that could unlock trapped value and fund the race to build China's AI hardware backbone.

Baidu AI Chip Pivot

The pitch is straightforward: if AI is the new industrial revolution, controlling silicon is the new oil.

Baidu argues that building energy-efficient, high-performance chips internally reduces reliance on U.S. tech at a time when export restrictions are biting and domestic demand for compute is exploding.

A full-stack ecosystem — chips, cloud, software, applications — puts Baidu shoulder-to-shoulder with Nvidia's moat, at least in ambition.

Read Also: Elon Musk’s Biggest AI Fear Isn’t Google—It’s China

Baidu Financial Pressure

The narrative is big, but the balance sheet is still loud. The company posted an 11.2 billion-yuan loss in the third quarter, announced layoffs across multiple divisions, and is navigating U.S. Pentagon scrutiny — hardly a clean runway. The stock's recent 21% rally reflects optimism, not certainty, and execution risk sits heavy in every valuation model that tries to price the pivot.

Investors are wrestling with a split-screen reality: Baidu could be the most misunderstood AI infrastructure play in China, or it could be overextending right as its legacy revenue base shows structural fatigue.

The reinvention story works only if the company proves it can scale chips profitably, win cloud share, and convert vision into operating leverage rather than capital burn.

Baidu Stock FOMO Vs Fundamentals

The AI trade today is powered as much by belief as by numbers, and Baidu's volatility makes that tension unavoidable. Investors aren't just speculating on a company — they're wagering on the future architecture of global compute. If the Kunlunxin IPO lands cleanly and Baidu's proprietary chips gain traction, the narrative may outrun the spreadsheets.

If not, today's rally risks aging like every other tech pivot built on hype.

Call it a moonshot or a survival maneuver. Either way, Baidu is running — and everyone is watching to see if the numbers can keep up.

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Image: Shutterstock

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