Shoppers are flocking to B&M to buy a Christmas tree bauble that could make the festive season more meaningful to them.
It is made out of glass and is adorned with jewels and sequins so that it glistens next to twinkling Christmas tree lights.
And fans have been trying their best to find it so they can put their loved one's ashes inside it.
The sentimental keepsake means that they can be with them on Christmas Day.
One shopper said: “Thank you to the person that posted the other day about these ornaments to put ashes in… got one for each close member of my family and put a little card with a message on each one.”
Another user commented: “It’s a beautiful idea for beautiful angels xxx.”
“Aww that’s a lovely idea and beautiful ornament," said a fan.
Pictures of the £2 decoration have been shared by hundreds of people on social media.
Other shoppers have been frantically searching their local B&M stores to buy it, as well as asking people on Facebook if they have found one in their nearest branch.
If you can't find the sell-out Love Heart Locket bauble in store, the discount retailer also sell a very similar Magic Glass Locket decoration.
