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The Guardian - UK
The Guardian - UK
Technology
Jack Schofield

Ask.com turns on its Eraser

Ask.com has joined the small but select group of search engines that allows for your privacy. At the top of the new home page you can click AskEraser and turn it on. As the FAQ says:

When AskEraser is enabled, your search activity will be deleted from Ask.com servers. AskEraser is currently available to users of our US site ( http://www.ask.com) and UK site ( http://uk.ask.com).


It adds: "Ask.com must set one cookie which is not personally identifiable to act as a constant indicator that you have turned on AskEraser." Another cooie is required to view unfiltered (ie non-censored) results.

Like other search engines, Ask accumulates user data to increase the relevancy of its results. If everyone turns on AskEraser, there won't be any data to work on....

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