To help shoppers and staff stay safe in store, Asda has said it's creating 1,000 new marshal roles.
Positioned at the entrances of shops and in the aisles of larger branches, their job will be to provide "an enhanced level of protection", the supermarket said.
Marshals will help customers with safety questions, as well as telling them to wear a face coverings and maintain social distancing while they shop.
People without masks will be offered disposable face coverings on the way in they can pay for with the rest of their shopping on the way out.
Marshals at store entrances will also provide sanitised baskets and trolleys to customers as they enter.
Asda chief operating officer Anthony Hemmerdinger said: “We know that safety remains a key priority for our customers and we will continue to do all we can to keep them and our colleagues safe in store, as we have since the start of the pandemic.
"These additional measures will make our stores an even safer place to shop and work during the coming months.”
As well as the new marshals, Asda said that over the coming weeks it will be introducing more hand sanitisation stations in busy sections of all stores and applying a protective coating to all basket and trolley handles.
The coating is designed to prevent the spread of bacteria and viruses - and its already used in the NHS Nightingale Excel hospital.
Asda added that all store staff in England, Wales and Scotland will now wear a covering while at work unless they have a medical exemption.
The new measures are on top of existing safety precautions in store including Perspex screens at checkouts, social distancing signs and regular deep cleaning regimes.
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