Supermarket Asda has been praised by shoppers for its 'great initiative' in helping anyone struggling financially. The retailer has issued a message to shoppers who find it hard to pay for the food they need.
Asda says it is committed to helping as many people they can during the cost of living crisis. Inflation and the general cost of daily life has left many people struggling to pay for food.
Manchester Evening News reports that the supermarket has launched a new Just Essentials range which keeps food prices as low as possible. They have now announced further plans to help families with an 'incredible' scheme.
Read more: Retailers announce new discounts to help families with cost-of-living crisis
The retailer wrote: "Today we’re thrilled to launch our Essential Living Hub - an online money-saving advice site to help parents navigating the cost-of-living crisis who face a new financial challenge this summer – managing the summer holidays on a budget.
"The ‘Essential Living Hub’ is a one-stop website where customers can access a wide range of hints, tips and hacks, which go beyond the weekly food shop, covering how to save energy, budget better, buy and cook smarter, entertain the kids for free and even eat out without paying a penny.
"The hub comes as more than three-quarters of parents (78%) told us they would have to cut back on holiday activities such as day trips, cinema visits and eating out because they are struggling to afford these treats."
On the website you can find plenty of recipe tips to cook on a budget, as well as advice on how to take your family out for pennies this summer. ASDA has now been praised for the initiative.
at_dads_table said: "Great initiative." freedomfostering wrote: "This will be so useful for so many people." ohsomummy commented: "This is great to hear." dream1ncolour said: "Incredible." You can check out ASDA's new Essential Living Hub here.
READ NEXT:
Thousands of workers in UK set to see £100 added to their bank accounts
Nine ways parents can cut cost of baby formula and four mistakes you must avoid
Price of milk increasing so fast it went up while doing an online food shop
My 10,000 step search for the cheapest butter in Nottingham unearthed some real bargains
