- Asda has introduced a new £5 premium meal deal line across the UK, featuring 17 new main options.
- The new range, which launched on Monday, includes dishes such as chicken parmigiana, beef birria wrap, and mozzarella and pesto pasta salad.
- This £5 premium deal undercuts rival supermarket giants like Tesco and Sainsbury's, whose premium meal deals are priced between £5.50 and £6.
- The premium meal deal is available at all Asda stores, including express outlets, and costs the same for both members and non-members.
- Money-saving experts indicate that shoppers could save between 50p and £1 per meal compared to competitors, potentially accumulating savings of £10 to £20 over a working month.
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