A supermarket giant has apologised after a customer at a store in Wales claimed they were told by a member of staff that nobody can understand the Welsh language.
The incident happened at the Asda Superstore in Wrexham earlier this week.
A customer, a Mr James, said they were using the self-service checkout machine inside the store to purchase an age-restricted item, which required an approval from a member of staff.
According to the customer, who took to Twitter to share their experience, they had chosen the ‘Welsh language option’ on the machine and the member of staff changed it back to the English option. When told by the customer that they had chosen the Welsh option, he claimed that they replied “well, nobody else can understand it”.
The customer said they then explained that other customers could use the English option, leading, he claimed, to the staff member allegedly ‘huffing’ and walking off.
The customer included the supermarket giant’s Twitter handle in their tweet and said they had received a response from the chain, with the store manager agreeing that the comment made was “unacceptable”, adding that the member of staff had been spoken to since the incident.
The customer then said: “I’m for awareness and education - not holding a grudge - so I’m happy to leave this matter here. Diolch Asda Service Team.”
According to North Wales Live, it’s understood that the staff member did not speak Welsh and changed the language setting on the self-service checkout machine back to English so they could assist the customer with their shopping.
A spokesman for Asda said: “It is never our intention to offend and we are sorry that this customer had a negative experience in our Wrexham store.”
“Customers are able to choose their preferred language at our self-scan checkouts and we are pleased that Mr James has accepted our apology.”
