Apple quietly employs dozens of doctors, "an indication that Apple is serious about helping customers manage disease, and not just wellness or fitness," CNBC's Christina Farr reports.
Why it matters: Apple has already begun to roll out a handful of health-related offerings — mainly its tool for electronic medical records and the new heart-monitoring capabilities on Apple Watch. But having a fuller staff of doctors on board (good ones!) signals bigger aspirations.
Between the lines: Employing doctors isn't just useful for managing directly health-related products, Farr notes.
- They can also help run the traps on new technologies, earning Apple more buy-in from the broader medical community as it rolls out new products. (Consider the educational resources and regulatory sign-offs that accompanied the latest Apple Watch.)
Go deeper: Apple's expanding health lab
