Andy Parfitt: down with the kids - but not down with his kids

Andy Parfitt, controller of Radio 1, 1Xtra, BBC Switch and, er ... pop music - how Smashie n' Nicie is that, great mate? - spends his whole working life reaching out to the youth of today on behalf of the BBC. A BBC youth tsar, if you will. But there are some young folk he will probably never be able to impress - his own kids. "When my kids ask me what I do I say 'It's thinking and talking and writing' and in their view that isn't doing anything," he told today's Radio Academy radio and music forum. Andy - you need to stamp out this heretical thinking, right now. Better enrol your brood on a media studies course, pronto.