Guy Kawasaki, former "Apple evangelist" (seriously, that was his title) is now a venture capitalist, but still enamoured of things Apple. And while Bloomberg has let Steve Jobs know how he'll be reviewed after he shuffles off this mortal coil, plenty of iPhone owners are wondering why their gizmos die, mayfly-like, after just a day of use.
By comparison, my Sony Ericsson - which admittedly can't surf the parts of the net that the iPhone can, but can play music, videos and do photos; oh, and Bluetooth - can usually sit about for seven days without a recharge.
(Of course Apple is aware of this, and has bought the semiconductor company PA Semi with the explicit aim of lengthening iPhone battery life, and plenty else besides.)
Anyhow, Kawasaki explains in a detailed post that the key to what you might call longevity is, um, not to talk too much, only fetch data each hour, turn off Bluetooth and location services and turn off 3G reception.
He says:
I don't talk much on the phone--"talk is not cheap" in my book. I am totally an email/tweet centric person. This clearly contributes to my standby time. I consider my iPhone a "tinytop computer that can also send and receive phone calls" as opposed to a phone that can "do email and browse."
Hang on, though - no 3G, no location, hourly data, limited calling? Sounds to me like he might as well have bought an iPod Touch... and a proper phone. Don't you think?
