Course overview
This course features tips on how to engage an audience without spamming them, as well as practical lessons in creating exciting, shareable content and maximising your blog’s potential. You’ll also learn about community building, including low- to no-budget ways to market your blog to the right people, and how to encourage your users to become contributors.
Course content
How to start your blog
- Jargon and terminology
- Twitter, Facebook and social media basics
- Creating a new website with a custom domain name
- Changing the style and design of your blog
Content for the blog
- Publishing text, images and multimedia
- How to refine your idea for audience consumption
- How to create engaging online content
Engaging with your audience
- Making your blog successful and engaging audiences
- Marketing and promoting your blog
- How to develop your blog further
Feedback
- Feedback on blog ideas
Booking information
This course can also be tailored to the specific needs of your organisation. Please enquire on 020 3353 3923 or email corporate.masterclasses@theguardian.com
