And just like that, the Amazon Prime Day sale has come to an end. But while Prime Day might be done, the deals aren't - there's still some unmissable offers to be had.
For four days now, our shopping experts and editors have been hard at work sourcing the top Prime Day offers across beauty, fashion, wellness, and home. Many of these deals have ended now, but if you missed out, never fear, there still some great savings across all these departments. From guiding you towards the best Kindles, air fryers, and fitness trackers to swimwear, strapless bras, and our beauty team's essentials, we've done all the research and price-checking for you.
Not an Amazon Prime member? You can still sign up for a free Amazon Prime 30-day trial if the mood takes you.
Scroll down to see the deals available today, hand-picked by our expert editorial team.
Quick Prime deals
- Big Deals: One-day-only homes deals
- Beauty: Top hair tools, skincare & more
- Books: Save on books, inc. new releases
- Bras: Top brands inc. Delimira and Curvy Kate
- Fans: Beat the heat with cooling deals
- Groceries: Stock up and save on essentials
- Handbags: Luxury accessories, inc. Radley London
- Health: Supplements, smartwatches & more
- Home: Huge deals from coffee machines to vacuums
- Lightning Deals: Be quick, these sell out fast
- Most Loved: The items in everyone else's basket
- Sleep: Deals from sleep masks to pillow sprays
- Skincare: Save on L'Oreal, Lancome and L'Occitane
- Trainers: Fresh deals on Superga and Skechers
- Vacuums: Save on brands inc. Shark and Dyson
Today's best deals
When does Prime day end?
Amazon Prime Day 2025 ends at midnight tonight, Friday, 11th July. This year it ran for four days, starting on Tuesday, 8th July. Prime members had access to thousands of deals across every shopping category, from health and home to fashion and beauty. New deals dropped each day of the sale, with time-limited discounts going live throughout the sale.
Do Prime Day deals change daily?
Yes, Prime Day deals change each day. This year, Amazon brought a new focus to each day of its four-day sale, with some deals ending at midnight that day. Day one of Prime Day (Tuesday) was all about tech deals, day two (Wednesday) focused on beauty deals, day three (yesterday) was fashion deals, while the focus of the fourth and final day of Prime Day (today) is home and garden deals.
Some discounts ran continuously throughout the event, but many were category-specific and were only live on certain days of the four-day sale.
Hello, I'm Heidi Scrimgeour, Ecommerce Editor at Woman & Home - welcome to our Prime Day deals live hub! Consider this your go-to destination for the best offers across homes, health, fashion, and beauty, all selected by our expert shopping writers and carefully curated with women over 40 in mind.
I've been a women's lifestyle journalist for almost 18 years, and I specialise in shopping advice, buying guides and gift edits designed to help you find the best lifestyle buys across home, health, fashion and beauty.
Whether you're hunting for home deals to make daily life feel more luxurious, or thinking of trying a new beauty tool while it's a little more affordable, this is where you'll find all the best Prime Day deals, expertly curated by writers who genuinely rate the items they're recommending, and who have taken the time to check they're true bargains and not cheaper elsewhere. Throughout Amazon's first-ever four-day Prime Day sale, our editorial team will be right here sharing real-time updates on all the deals worth knowing about.
Let's get the Prime Day party started!
Let's start with coffee, shall we?
On a normal day, I don't go near my desk until I've drunk a hot cup of coffee, so let's say today is something of a shock to the system. You'll understand, then, why the best coffee machines are top of my list this morning when it comes to finding the best Amazon Prime Day deals to share with you here.
First up, I've already got this Nespresso Coffee Machine Barista Bundle in my Prime Day basket. As well as the Vertuo Pop coffee machine, which our Homes Ecommerce Editor rated highly when she reviewed it, you'll also get the Milk Frother, not one but two Nespresso Mugs, plus two spoons, and two different kinds of coffee pods.
Yes please!
The next Prime Day deal I've spotted that's going straight into my basket this morning is a pot of ELEMIS Pro-Collagen Cleansing Balm - I don't rave about that many beauty products but this stuff? Wow, it's absolutely magical.
Like lots of 40-something mums, I don't splurge on skincare very often, but this is one item I'll always make an exception for. Our beauty team are all fans too and declared it one of the best cleansing balms they've tested, singling it out as the best one to buy for a deep clean.
I was gifted my very first pot of this, which is how I first discovered it, but I'm always sad when it starts to run out. Which isn't very often, as you only need a tiny pea-sized amount. And with this Prime Day deal, I won't need to worry when my stock starts to run low!
Have you heard the news that the sunshine is set to make a comeback this weekend? ☀️ I couldn't be happier about that, because in my house, that means time to fire up the BBQ. And THAT means my husband's in charge of cooking.
I recently wrote this Weber Master-Touch GBS E-5750 charcoal barbecue review and could not love this thing more. Honestly, it’s been one of the best things I’ve ever owned - a really solid bit of outdoor dining kit, plus it looks fabulous in the garden, adding a definite touch of class!
The great news? It’s on sale for Prime Day too, if you’ve been thinking about upgrading.
My brief for this morning was to scroll through Amazon Prime Day deals and pick out all my favourite things that might appeal to other women over forty. And - despite the early start - I'm loving this, because the deals are cracking this year!
I'm actually a little sad to say that my shift on the Woman&Home live hub is almost coming to an end. But you're in for a treat because our Homes Ecommerce Editor is just finishing her coffee and gearing up to take the wheel for the next hour, bringing you her pick of the best Prime Day deals for your home and garden needs.
But I can't leave without mentioning this year's epic Prime Day book deals - they're one of my absolute favourite things about Amazon's epic summer sale - and this year there are some great deals on Kindle devices too. I've had my eye on the Colorsoft for a while now and it looks like today might be the day!
(Image: actual footage of my plans for this weekend...)
- Amazon Kindle Colorsoft Signature Edition: £184.99 at Amazon
Hello! I’m Laura, the Homes eCommerce Editor here at woman&home. I am the one on the left of Jamie Oliver (you read that right, the Jamie Oliver) in this picture.
I look after testing all the products that you’d use at home, be that air fryers, vacuums, or cooling mattresses. This will be my thirteenth time covering Amazon’s sales (does that make it lucky, or unlucky?), so I have a good flavour of what we can expect will come up. I’m shopping for Kindle accessories (to match my new purchase) as well as some home bits for my new flat.
As a former Oxford English student, I’m also a bookworm, so I’m looking out for the best Kindle deals, comparing how they stack-up against other eReaders. You’ve got me for the next hour, keeping you up to date with the deals that I am putting in my basket. Just promise me you’ll let me bag the saving first.
Heidi has already tipped you off to Kindle’s book deals, but what about the actual Kindle deals?
I’ve been having a scroll through what Prime Day has put on the shelf and there are already some brilliant deals, namely one on the matcha Amazon Kindle. I recently got my hands on this and it is perfect for casual reading. It slips easily into a small handbag, your hand, and has nice, gentle backlights for night time reading.
Normally, it’s just shy of £100, but now it’s under £75. I can’t imagine finding a better price for an eReader that’s fully connected to Amazon’s vast and impressive library of books. Plus, if you take a look at my cover, that is a clear case (like this one, also reduced in the sale) that I decorated with Posca pens. I’m so proud of myself.
You can find out more in Kerrie (our editor's) full Amazon Kindle (2022) review
I promise that I will talk about something other than e-readers, but I have to give you some more inside scoop. Not only is now the best time to snag a saving on a Kindle, it's actually also a brilliant opportunity to take a look at some of Kindle's competitors.
I recently put Kindles vs Kobos to the ultimate test and the results were surprising. Kobos offer some great features that haven't yet graced the pages of Kindles. The Kobo Libra Colour, for example has the page turn buttons that I think we can all agree were a sore loss when the Kindle Oasis was discontinued. And the Kobo Clara Colour is as compact and reasonably priced as a basic Kindle, but the screen is vivid with colour (perfect for non-fiction books, cook books, and magazines). The best part is that these are compatible with libraries, so you can borrow as many books as you like. Tempting? Take a look at the Kobo deal of the day too. It's cheaper than the equivalent Kindle.
I normally consider myself to be an early bird, but my cup of coffee hasn’t kicked in yet, so I am still dreaming of sleep. Specifically, the Silentnight Cool Touch Pillow. Not only does this have a whopping 36% off, it will be a godsend for you over the next few months of hot weather that we are due.
If you’re curious to know what’s so special about it, the secret lies in the case. The outside of this pillow is packed with a special gel that makes it feel like a constant cold spot. I’ve been working on a very special (and secret) project that this has been integral to. Now, you can catch some of the action too. What a treat.
This is actually my final gift to you before I hand you over to Grace, our Health Editor. She's a fountain of knowledge when it comes to all things health and fitness. I will absolutely be taking her recommendations for what to shop!
Hi there, I’m Grace Walsh, Digital Health Editor at woman&home. Now it’s my turn on our live deals hub! In the next hour, you can expect the best offers across the world of wellness, from home workout must-haves to Fitbit upgrades.
I’ve been on the health and fitness beat for over five years, and I’m a certified fitness instructor, so I have a passion for helping people move towards better wellbeing with simple everyday habits - like tracking steps, doing regular exercise, getting more sleep, and eating more protein, for example.
I’ve also covered over 10 seasons of the Amazon sale. I’ve become adept at sorting the wheat from the chaff over this busy shopping period, and I’ll only be recommending products I have used myself or have on good authority from my team of expert testers that they genuinely make a difference.
Looking for an easy way to do more exercise? Up first, I’ve got you covered with deals on walking pads and weighted vests.
With the Great British weather putting a dampener on weekend walks recently, you won’t be alone in wanting to stay inside. That’s where a walking pad like the Mobvoi Home Treadmill comes in very handy - now on sale with £99 off, bringing the price to just over £190.
Versatile for walking and jogging, this small treadmill goes up to speeds of 6km/h and can be folded away into storage when not in use. It has a handle for support and a digital screen displaying distance and step count, so you can work your way towards 10,000 steps at home.
Our Editor Kerrie Hughes says it made all the difference to her routine at home. "Having a walking pad has been so helpful in keeping me active during the week when I would otherwise be sitting down all day. The convenience it offers means I can usually walk for at least 30 minutes a day, even when life gets in the way. And when I don't, I can still get 10 minutes in here and there, which has made such a big difference both mentally and physically."
I’ve been a Fitbit fan since the first model was released in the UK, but it’s fair to say the brand has come a long way since then. My pick of the best Fitbits is the Fitbit Charge 6. I recommend it to friends and family during every Amazon sale, so you can imagine my happiness when I saw it was almost 30% off today.
What makes this watch different from the rest? It’s 60% better at monitoring your heart rate, it connects to exercise machines like treadmills and stationary bikes via Bluetooth for more accurate readings, and it records sleep quality and stages (REM, Deep, and Light) to deliver insights into your rest and recovery just as brilliantly as it tracks your workouts.
It’s also smaller than the Fitbit Versa 4, for example, so it sits more discreetly on the wrist - provided you avoid the bright coral colour, of course.
One of the best ways to save on Amazon Prime Day is with big-ticket items like headphones. While they're still an investment, the sales season is the chance to grab a genuinely worthwhile discount.
I've been wearing the Sony WH-1000XM4 for the last year as my regular gym headphones. They've taken me through multiple cycling workouts, treadmill runs, and weight sessions with easy playback for music and podcasts. They are certainly the most comfortable, with the padded headband and ear cuffs, and button and touch controls that are easily accessible and simple to use when I'm on the move. The sound quality is also great - smooth and never tinny. Just remember to clean them when you're done!
This is my final post before handing it over to Fiona McKim, our Beauty Editor. She's got the best deals on more ways to save across fragrance, skincare, makeup, and more.
Hello hello! Beauty Channel Editor, Fiona McKim, signing on to share my Prime Day tip-offs.
After over 15 years in the ‘biz (11 here at woman&home), I’d like to think I have some authority on the products worth buying. Then again, I’m also no stranger to completely losing all sense during sales - what can I say, we canny Scots love a bargain and I’ve got the leopard print maxi coat to prove it.
So, I’ve honed my sales shopping strategy over the years: Either use it as an excuse to take the plunge on pricy ’one-off’ investment buys I’ve been eyeing up for a while, or stock up on affordable basics that I already know, love and use daily.
As well as Oral B io Toothbrush heads (which I find egregiously expensive outwith sales events) and Tommee Tippee Twist and Click Nappy Bin refills (ditto the above), I’ve spotted a few, slightly more glamorous buys I’ll be Prime-ing to my door this week. Beauty deals incoming in T-15…
First up - I would file this Drowsy sleep mask under investment buy. It’s nearly £70 full price - but only £52 today on a ‘when it’s gone it’s gone’ lightning deal - and I honestly wouldn’t be without mine.
As well as making me feel like a far more glamorous person than I really am, this is hands-down the most comfortable eye mask I’ve ever tried - It’s like sleeping with a cloud on your face.
If I'm banging on about it, there are of course beauty benefits too: the silk stops my skin from dragging on my pillow so I never wake up with creased and crumpled under-eyes that last until lunch (if you know, you know) Even better: it’s padded and covers my ears, so muffles sound too - anything that blocks out the screechy South London foxes and sirens is a keeper in my book.
I might be a teeny-tiny bit biased, but for my money, there aren’t many recommendations more convincing than a woman&home beauty award. Trust me, I see what goes into the testing and judging process.
So it’s pleasing me no end to see some of our 2025 Skincare Award Winners with Prime Day discounts. These little beauties are the best of the best, chosen by (ahem) yours truly - and of course, my esteemed colleagues.
I've spotted our best instant eye brightener, Gatineau Miracle Eye Contour Cream, with a 20% saving right now, while our best acne treatment winner, La Roche-Posay Effaclar A.Z. Gel Cream Daily Moisturiser, has one-upped that with a tidy 38% off.
And finally, here’s one of those ‘stock up while you can’ staples I mentioned earlier - L’Oreal Lumi Glotion.
This glowy cream is sold as a face highlighter, but I also use it on my body - it looks so beautiful spread onto the shins or the collarbones for fancy events like a summer wedding. I also mix a blob in with my face moisturiser for a non-sparkly all-over glow.
To be honest, this stuff is so versatile I get through tubes of it at a ridiculous pace - I’ve got a fresh one ready to go with me to the South of France later this month. Bonjour radiance!
And that's all from me for now - I'll hand over to our brilliant Fashion Writer, Molly Smith, for her industry insider's take on the style deals that are truly worth your attention.
Hello! I’m Molly, Digital Fashion Writer at woman&home, and I’ll be bringing you the very best fashion deals over the next hour, with a special focus on trainers that deliver on both comfort and style. Whether you’re after everyday essentials or something more on-trend I’ve got you covered with finds that are majorly discounted from well-loved brands.
I cover fashion from every angle, from celebrity looks and fashion trends to trying out the best high street buys and finding the best designer lookalikes. I’ve reviewed countless shoes and fashion staples, so when it comes to spotting a great deal that's worth shopping, you can trust I know what I'm doing.
If you’re looking to upgrade your go-to trainers or save on your favourite brands you're in the right place. I’ll be updating this page live with deals on the best white trainers and the most comfortable trainer styles, so let’s get shopping!
My Superga Cotu Classic Canvas trainers have quickly become one of my most-worn pairs of shoes. Striking that perfect balance between casual and smart, these trainers feel stylish because of their classic tennis-shoe feel and canvas material.
I love their subtle court-shoe design, which makes them look sophisticated, whether I’m wearing white jeans outfits, a floaty dress, or even tailoring – I'm often spotted pairing them with flared trousers too (see above).
A standout feature is that they are also extremely lightweight making them great to pack in hand luggage if you're headed abroad this summer. They’re a great all-rounder and they are machine washable.
Plus, if you needed the royal seal of approval the Princess of Wales is a fan of the brand, too. And with a huge saving available right now, it’s the perfect time to invest in a pair.
You can find out more in my full review here.
For two years, I lived right next to Greenwich Park and walked around the park morning and night, and my Skechers trainers quickly became my go-to footwear choice. They are the pair I reach for without thinking because nothing else feels as comfortable.
With a signature cushioned insole, every step is springy and supported, making them ideal for daily dog walks, gentle exercise, or city commuting. They’re lightweight enough to toss in your bag for a light exercise class and breathable enough for warmer summer days too.
Admittedly, Skechers Summits aren't the prettiest design on the high street, but their understated and sporty look is actually surprisingly versatile. I’ve teamed them with leggings for running errands and swapped into comfy jeans for weekend outings. Right now they’re heavily discounted, so if you need a trusty pair of trainers that excels in comfort and practicality, these are a great find, and there are plenty of colours to choose from too.
You can find out more in my full review here.
These classic Low Top Converse trainers are the kind of shoe that never really leaves your wishlist, and right now, they’re sitting firmly in mine. I don’t own a pair yet, but they’re in my basket, especially with the huge discount running on Amazon Prime.
There’s something so classic about a crisp white Converse – and I constantly spot them around London styled with laid-back denim and dresses. Whether you’re pairing them with barrel leg jeans or your favourite tailored trousers, they somehow manage to work with everything. I also love that they feel both retro and modern and that they never go out of style.
They may not have a cushioned sole for comfort, but for everyday wear, they’re a reliable trainer style. And with a significant saving on them, it’s the ideal time to finally purchase if you've been debating buying this style (yes, I’m talking to myself here too!).
You can find out more in our woman&home full review here.
Hello and welcome to my Prime Day takeover! I'm Tamara, the resident Lifestyle Editor here at woman&home, and my job today is to bring you the best deals to help improve your Lifestyle.
As a highly experienced homes and interiors journalist, with a career spanning over 22 years, it's safe to say this is not my first rodeo – testing and evaluating if the latest 'must-have' buys are genuinely worth investing in and what are mere fads is part of my DNA at this stage.
Let me begin with a friendly reminder that seasonal sales are the ideal time to save healthy discounts on not only the things you desire but also the everyday staples that soon add up if you buy them on repeat. I'm here for all deals, great and small.
For me, owning one of the best dehumidifiers for my bathroom means I jump at the chance to stock up on UniBond AERO 360° Humidity Absorber refill tabs (currently 42% off).
Let's start big, because that's where the best discount opportunities lie. As someone who owns the Sage Barista Express, I can not stress just how much this machine deserves pride of place in any coffee lover's kitchen.
Sage coffee machines are some of the most covetable on the market, but at full price, they’re also pretty expensive (worth every penny in my opinion, but expensive nonetheless).
This is one of my secrets. The Bambino uses all the clever technology of Sage’s bigger, more expensive machines, but compacted into a slimmer, cheaper model. It’s the one all the baristas have and, if you care about your coffee, I can’t recommend it enough.
Speaking of improving lifestyle, here's my personal recommendation of how an AirTag has changed my daily dog walks! I can walk Mr Brooks safely in the knowledge that I know where he is at all times.
This clever piece of technology is one that almost everyone at woman&home owns. After asking the team for their recommendations, I discovered that some use it for their keys, handbags, parked cars, and suitcases. We even have some use it for the elderly members of their family. Air Tags offer reassurance for anyone looking for an easy, affordable way to keep track of their valuables (whatever that may look like to you).
As THE appliance of the last few years, air fryers continue to be the most coveted kitchen staple and none more so than the best Ninja air fryers.
Be it the new Ninja Portable Crispi model or the Ninja Double Stack for small kitchens, these appliances might be expensive, but they are worth the investment. Seasonal sales are the 'Prime' time to save money.
I’m back! Grace Walsh, Digital Health editor at woman&home, here on my second shift of the day, covering all the best deals in the world of wellness. This time, I’m covering the celeb-endorsed fitness products worth your money and my favourite product under £25 to help you manage in next week's heatwave.
As a reminder, I’ve been covering health and fitness for over five years, which means I’ve worked my way through over 10 seasonal sales periods. That’s given me a real insight into what a good deal looks like (hello, the Garmin sale) and how to spot a tiny discount masquerading as a big saving.
I’ll only recommend products I have used myself or have great reviews on from my team of expert testers.
But before I get started properly, have you seen the savings on these Finish Dishwasher tablets (120 for £13.99, down from £39.99)? Sometimes Amazon Prime Day is about the small wins rather than the big treats, and these are boring but brilliant.
I’ve already bought some and told my friends, family, and colleagues about the deal, so best be quick!
Jennifer Aniston is known for her love of the Oura Ring. I recently reviewed the latest model, the Oura Ring 4 (spoiler: it’s excellent and also on sale), but the star was spotted wearing the Oura Ring Generation 3 last year.
This ring is now at its lowest-ever price in the silver colourway for Amazon Prime Day at £165, down from £249. Previously, the cheapest I'd ever seen it was £188.
The Oura Ring is one of the best fitness trackers, but it works a little differently from an Apple Watch or a Fitbit. Being a ring, it’s a lot more discreet, looking more like a piece of jewellery than a home for smart sensors. These sensors are advanced, though, and record everything from your heart rate to your body temperature, outlining your day in the ‘Vitals’ segment of the Oura app.
You can track your workouts, sleep, and stress levels in impressive detail, review long-term health predictions (including cardiovascular age), and get advice on optimising your routine day by day rather than generally. No wonder Jen’s a fan.
I know Molly has given a roundup of the best summer shoe savings (scroll down if you missed it), but I have one more to add to the list.
Jennifer Garner has been a long-time fan of Brooks Running trainers, even supporting them at charity events over the years. As a keen runner who has the same shoes as her, I can say she’s made a good call getting behind the brand.
The Brooks Glycerin 21 are an excellent all-rounder for walking, running, and gym workouts. The sole is springy enough to offer comfort and support on the move while being flat enough to help you balance during weighted workouts. I wear mine for early morning walks, on the treadmill, and for the occasional game of tennis.
Even at RRP, these are more budget-friendly than a lot of running shoes, but you can save £45 on her exact pair. You do have to step away from Amazon to get the deal, though, with the best savings (even with added postage) coming from Sports Direct today.
The star shared an Instagram post this week of her favourite moments from last month, with the shoes front and centre.
To finish off, before I hand over to writer and beauty extraordinaire Sennen Prickett, I wanted to share what I’m buying today (aside from the dishwasher tablets, of course).
You may have heard of electrolytes. When we sweat, electrolytes are the minerals we lose. Losing too much of them can lead to dehydration. Adding powdered electrolytes to my water over the past few months has made a huge difference to my workout recovery, and they’ve kept me balanced in these recent heat waves.
My favourite electrolytes on Amazon are the Humantra Hydration Packets in Berry Pomegranate. As well as tasting great (and not too sweet), they come in handy sachets that I can take in my gym bag or to work. Now in the Prime Day sale, they’re down to £22 for 20.
Hello! I’m Sennen Prickett, Digital Beauty Writer here at woman&home, signing on for the next hour to share my best Prime Day discounted finds.
Each week I test dozens of beauty products, from the best shampoos for fine hair to the best LED masks, meaning I know exactly what makes a good buy - and more importantly, which are worth parting ways with your money for.
If you ask any of the woman&home team, they’ll tell you how I’m a true bargain hunter at heart. In fact, I scour the web every day to find the créme de la créme of beauty deals, whether that be bagging a professional hair tool for less or the unsexy everyday staples that have had their price tags slashed. So, Amazon Prime Day is the perfect time to put my skills to good practice.
For the next 60 minutes, I’ll be keeping you in the loop with the quality beauty deals that I’ll be adding to my own shopping basket today - spoiler, Kérastase’s Elixir Ultime Hair Oil and Rimmel’s Stay Matte Pressed Powder have already earned a spot.
While we’re in this safe space, I’ll admit I’m a Beauty Writer with hair that is incredibly prone to getting greasy quickly - I’m talking oily hair just two days after washing. So, unless I stick to my strict routine of washing my locks every other day, you can often find me reaching for my Living Proof Perfect Hair Day Dry Shampoo - which has a huge 32% off today.
I've tested many other dry shampoos over the years, yet each formula typically leaves my scalp irritated and itchy. However, this formula is truly magic. I’ve never found a dry shampoo that gives my strands a freshly washed appearance like this one does. Just one spritz banishes grease and leaves my hair with a bouncy, volumised appearance - which is much appreciated as someone with fine, flat hair.
I will admit it is pretty pricey at £25 a bottle, but it has lasted me a good few months as you only need a little to do the job. Not to mention, it’s currently marked down by nearly £8, making it the best time to snap it up.
For those looking to snap up a stellar saving on a Dyson Airwrap alternative, this multi-purpose air styler from Bellissima earned the title as ‘Best New Launch’ in our list of 2025 woman&home Hair Award Winners.
Boasting six styling attachments, including curling wands, a volumising round brush and smoothing brush, this versatile tool gives you the ability to create a number of salon-worthy styles from the comfort of your own home. For those who struggle to make hairstyles produced with an air styler last all day, I’ve found this tool to deliver longer lasting results in my fine hair than other multi-stylers available on the market.
While The Prodigy will usually set you back £250, which is still half the price of an Airwrap, it’s currently on sale for Amazon Prime Day for less than £150. This notable 40% saving is the lowest we’ve seen its price tag drop to since its launch back in September 2024, making now an ideal time to invest in the tool.
For those seeking a saving on the Dyson Airwrap, you’ll be pleased to know that you enjoy an £80 discount on the Dyson Airwrap i.d. Multi-Styler and Dryer for a limited time only in the Amazon Prime Day sales.
Before I leave, if there’s one unsexy skincare staple that I’d recommend everyone to add to their basket today, it’s La Roche-Posay’s Cicaplast Baume B5+. This multi-purpose cream has been designed to instantly calm and soothe uncomfortable and irritated skin - whether that be dry skin flare-ups or sun burn.
For some personal context, I have unpredictably sensitive skin, meaning irritation, dryness or redness can often catch me off-guard. Three months ago, I experienced a random reaction that caused my skin to breakout into tiny spots and feel incredibly dry. Thankfully, I had this kind-to-skin gem of a formula stashed away in my bathroom cabinet to calm and restore my complexion, while keeping it gently hydrated.
While a tube of this versatile cream will normally set you back £19.50, its price tag has been slashed by 35%, so you can add it into your skincare collection for less than £13.
Hi, I'm Rivkie, digital fashion editor for woman&home. A lover of all things fashion, with a penchant for designer bags, despite a keen interest in what's on the catwalk, my main aim is to always translate the latest trends to make them more wearable.
I'm acutely aware however, that the key to a successful outfit always starts with the right foundations, which is why I've spent two decades talking to women about boobs. And that passion about great-fitting lingerie makes me the best person to let you in on some of Amazon Prime's best bra deals.
Getting the right fit from your bra is imperative if you want your clothes to sit properly. An incorrect bra and you'll find your bust line not in the right place, and then darts, seams etc can end up pulling.
Whether you're looking for an overhaul or to simply bolster your bra arsenal, you have found yourself in the right place, as I have found some great Amazon Prime Day offers on tried & tested bras that the woman&home team love.
Full cup bras are a great option for everyday. Delivering full coverage, they give really firm support, and the best ones ensure your bust line is perky and pushed forward. Better under higher necklines, due to the fact they cover the whole bust, they're great for slipping on under t-shirts or round necks.
Next up, we have a minimiser bra. This style supports and redistributes breast tissue to give your bust a smaller appearance. Extensively tested by the woman&home team, the Berlei comes highly recommended for not just functionality but style too.
And whilst we're talking all things bras, just a quick tip:
Underwired bras should be hand-washed - yes, it is annoying, but honestly, it will mean your bra will last you so much longer. If you're insisting on using a washing machine, then grab yourself some of these machine wash bra bags so that the hook and eye closure on your bra doesn't ruin other clothes, and the lace on your bra survives the washing machine. These little zip pouches keep your bras a little more contained and safe (and they're also ideal for keeping socks together). Lay your bras flat to dry, and never put them in the tumble dryer.
We all love a comfy bra, and some of the best ones fall under the category of 'bralette'. This is usually a term used to describe a softer style with no underwire.
Spanx has come a long way since those first shapewear shorts and tights made it big on the scene, and the brand has really expanded its offering. Its bras have more of a crop top aesthetic that combines a sports luxe style with comfort and uplift. A great basic for weekend wear, the firm stretch material is the quality you might expect from the brand. Just be aware they don't size according to cup, so check measurements and remember, these pieces stretch, but are a little firmer, so some people like to size up for a less constricting fit. Oh, and this one can be washed in the machine on cold, as it is wire-free.
Last but not least, this Curvy Kate strapless is my absolute go-to. As someone with a G/GG bust, Curvy Kate revolutionised the fuller bust lingerie market. Not only does the brand have gorgeous styles, but the amount of engineering and know-how that goes into these designs means you can buy pretty and practical. This strapless design is a little more functional than Curvy Kate's usual selection, but I still think it's an attractive style that gets the job done.
And my final top tip. If you find a bra style you love, invest. Buy all the basic, neutral colours you need and regularly rotate between your bras so that they have time to recover their stretch and don't get worn out so quickly. Think about the different cuts and styles of clothing you need and the different bras that are needed to accompany that, and most importantly, get yourself measured, or learn how to measure your bra size at home. Experts recommend doing this every six months. Happy bra shopping.
Afternoon all, thank you for visiting our Amazon Prime Day live blog. I'm Kerrie, digital editor of woman&home, and for the next hour I'm going to share some of my most favourite Amazon finds.
As a senior digital journalist, this is my (I can't believe I am about to say this) tenth year covering Amazon Prime Day. Yes, I was scouring for the deals the very first time Amazon launched this event, and have watched it get bigger every year. So I am well versed in spotting the products and deals worth having (among a lot that, quite frankly, aren't).
I'm a big fan of Amazon for everyday basics, as well as things you might not think to buy from the retail giant - some of which I will share with you very soon. But a couple of things to mention before we get started.
I'm sure most of you know this already, but just a little reminder that the Amazon sale happening right now is only available to Prime members. You can sign up for a 30-day, no obligation free trial to get access if you are not already a member.
It's also worth noting that while there are a plethora of great discounts on offer at Amazon right now, other retailers are very much in on the sale action too. Below are a few with some seriously standout savings right now:
- Anthropologie: Up to 50% off all departments
- Boots: £10 Tuesday - products from some of best-loved beauty and skincare brands for a tenner
- Nobody's Child: Up to 50% off summer clothing
- The White Company: Up to 60% off women's clothing and homes
I know how to spot a good deal, but that doesn't always necessarily mean products included in the sale. Often Amazon's best value comes in the form of everyday items that aren't the most exciting, but make the world of difference, at a great price.
Take this clip on fan I bought recently, for example - it's an absolute game changer for keeping cool on the go - particularly if, like me, you are often a hot perimenopausal mess. I wear this thing everywhere, and regularly get asked where it is from. Less than £13 on Amazon and a variety of colours to suit - a must-have for summer.
If you're looking for something with a bit more power, there is an excellent fan deal on right now. The very popular Shark FlexBreeze Pro Mist Cordless Indoor & Outdoor Fan currently has 20% off, taking it down to £199 - the lowest price ever recorded on Amazon.
I bought the FlexBreeze in the sale last year, and it has proved to be one of my best investments to date. Being able to detach the fan and have it go anywhere with you and the cooling mist feature is just everything in a heatwave. Highly recommend.
If I was to ask you where you do your online clothes shopping, I'm guessing Amazon might not be at the top of the list. Clothing on Amazon is a bit of a minefield, but there are some real gems to be found if you know where to look.
I had bought a few pairs of jeans on Amazon in the past, most notably Levi's when in the sale. On the hunt for an everyday pair recently, I came across this Laier wide-leg pair and the elasticated waist was the clincher.
I was apprehensive when they arrived as clothes can be so hit and miss on Amazon, but they are the softest, most flattering and comfortable jeans I have worn in a very long time. They come in a range of colours - I went for the dark wash in a medium, which as a UK size 10 fits perfectly. Now seriously considering the light wash for summer too...
Soon I will be handing over to my lovely colleague Emily, who will no doubt bring you all manner of beautiful and helpful things to fill your home with. But before I go I wanted to share one of my all-time best buys on Amazon - the Lossga travel backpack.
As someone who regularly flies with easyJet and Ryanair, this deceptively small backpack can fit everything you need in for a long weekend, and takes away any worry about the dreaded bag checker - trust me, I have tried and tested it multiple times. For less than £20, the quality is remarkable, and you can get so much more in that you might think.
If you want to know more, read the full article on how this bag passes the check-in test, and why so many of the woman&home team love it.
Good afternoon! I’m Emily Smith, Digital Lifestyle Writer at woman&home, and I am now taking the reins on our live deals hub! During the next hour, I’ll be sharing with you some of the very best home deals available on Amazon’s Prime Day Event, from must-have storage solutions to the ultimate kitchen essentials.
As a lifestyle writer, I’ve become a sort of sponge for gardening, cleaning, decluttering, and interior design information, meaning I know a thing or two about what products actually help and what don’t. Whilst I can help you learn how to rid your home of mould or offer tips for transforming your garden on a budget, I’m also great at finding the most useful and efficient tools for completing these tasks.
With that in mind, I’ve been channelling all that juicy home knowledge and have kept an eye on what’s worth spending your money on this Amazon Prime Day. So get logged into your Prime account and let the next hour of deals commence!
Now this might not be the most glamorous product you’ve seen on this page, but my word is it one of my favourites.
Living in a busy household, you quickly find out that free storage space is like gold dust, and you’ll often need to declutter your home regularly just to keep it from bursting at the seams.
These vacuum storage bags, which come in three sizes, have completely changed the game for me. We use them everywhere, from the outside shed to the loft upstairs. They’ve safely stored our outdoor cushions and blankets over winter, our extra bedding from the caravaning days, and our bulky winter clothes during the summer.
You’ll be surprised by how much stuff you can fit in these bags and just how efficient they are at sealing and reducing the size of your items. And with them so cheap right now, it’s a perfect time to stock up on some and get your space back.
Although I don't consider myself the most tech-savvy person, I’m about to RAVE about this piece of home tech.
Whether it's requesting daily weather updates or asking niche questions about celebrities, I've found myself quite reliant on my Alexa smart hub.
I bought my Echo Dot a few years ago when it had a bit of a different look, but it’s followed me around ever since and is always the last thing I pack away and the first thing I set up in my home. Despite using it mostly for playing music, it also helps me with setting timers, specific weather updates for outfit planning and emitting white noise into my room for those nights it’s a chore to fall asleep.
The newer model has improved audio experience and a new temperature sensor to help keep your home as comfortable as possible. So whilst my trusty Echo Dot is still going strong, I’m more than tempted to swap her out for the new and improved model with this fantastic Prime Day saving, if that’s not completely evil of me!
If you’re anything like me, you’ve probably been using dull knives for longer than you’d like to admit. So much so, I think I may have forgotten the ease of using a sharp knife when food prepping. Well, I refuse to chop any longer without an upgrade, and you should join me.
Ninja are once again leading the charge with the fantastic Amazon Prime Day savings, and this 5-piece knife set is just one of the deals I’ll be snapping up. My favourite part has to be the integrated sharpener, which means no more dull knives in our future, no matter how much food you cut, chop and slice.
You can spend a little more for blocks with extra knives and a pair of scissors. This specific deal, however, includes: 8” Chef Knife, 8” Bread Knife, 8” Slicing Knife, 5” Utility Knife and 3.5” pairing Knife. All with ergonomic, wear-resistant handles and made from stainless steel. This is a knife set built to last.
Knives are definitely one of the items in my kitchen I’m more than happy to splurge a little more on, especially when they’re from a reputable brand like Ninja. But when Prime Day rolls around, these splurges are a little easier on the pockets but just as exciting.
P.S. Some of Ninja’s best air fryers are also discounted in the Prime deals, as my keen-eyed colleagues have shared below, so now’s a great time to grab one of those too!
It’s time to pass you on to our fabulous Digital Beauty Writer, Naomi Jamieson. Be ready to fill that cart with all the beauty, skin and hair goodies!
Hi, it's Digital Beauty Writer Naomi here, and I’ll be your Prime Day Live host for this evening (well, for the next hour anyway). So far today, we’ve seen some incredible saving opportunities on everything from Ninja air fryers to stylish Superga trainers, but for the next 60 minutes, our focus will be on beauty. After all, I spend most of my time, even outside of sales events and my working hours, searching for bargains on all my favourite makeup, skincare, nail and fragrance buys, so you’re in good hands.
An average week for me involves reporting on the season’s trendiest manicures, showcasing the products that I love and actually keep in my beauty bag and of course, scouring the web for celebrity makeup and skincare recommendations. All of which I’ll be applying to my Prime Day coverage.
So, without further ado, if you’re keen to either restock your essentials, perhaps starting with Garnier’s Micellar Water (currently under-£5 for 700ml), or snap up a more luxe formula for less, like Elemis’s iconic cleansing balm, these are my curated picks…
The idea of eventually running out of this face mask makes me feel anxious, but thanks to this 24% saving, I’m going to have its replacement ready in the wings. And in case you’re wondering, no, I didn’t deliberately match my manicure to the Elemis packaging, but yes, I am taking it as a sign to add it straight to my shopping cart.
Part of Elemis’ iconic Pro-Collagen range, this mask is truly like a glass of water for the skin, which, as someone with quite a dry and sensitive complexion, is something I'm always on the hunt for. In just 8 to 10 minutes, my skin looks so dewy and feels incredibly supple, and the delicate floral scent is so calming. Normally, I’d steer clear of fragrance, but I’ve experienced no irritation with this mask.
I tend to apply it in the evening, before rinsing and following up with the rest of my skincare routine, and in the morning, I wake up to fresh, radiant skin that is so soft to the touch.
It’s also really low-maintenance as far as masks go; it sinks straight in, almost like one of the best face moisturisers, so you don’t have to worry about walking around and product dripping off your face, or terrifying anyone who knocks on your front door.
If you’re keen to invest in some new, luxury skincare, there are plenty of tempting Elemis deals to be found this Prime Day, from my favourite hydrating mask to the iconic Pro-Collagen cleansing balm and Superfood facial oil.
Personally, I love getting a sneak peek into a celebrity’s beauty bag. After all, they get some of the best and most luxurious products applied to their skin and hair by industry professionals, who no doubt share their product intel and recommendations.
Speaking of which, last summer Hannah Waddingham actually shared her entire summertime beauty stash with her Instagram followers, and there were a few standout and very affordable products in the mix. This Rimmel instant tan was one of them (as well as the Elemis Superfood facial wash, which is also discounted), and right now, it’s 33% off in the Prime Day sales.
Formula-wise, it’s water-resistant and smudge-proof, offering a matte, sun-kissed glow to your skin without leaving any streaks. It’s easy to apply and blend, but also washes off just as easily with a bit of soap and water. Making it very forgiving and ideal if you're new to self-tan. So, if you’re in the market for a new best self-tan, this is a great under-£5 option.
Now, before I leave you in Fashion Ed, Caroline’s very stylish hands, let’s talk manicures. As our woman&home team will tell you, nail trends are among my favourite topics of conversation, and so, if you’re stuck for summer nail inspo or are wondering which nail colours to add to your at-home kit, I’m your gal.
So far, the 2025 nail trends have ushered in an array of stylish looks, from milky hues to rich, wine-like manicures. All of these are so easy to recreate with traditional, air-drying nail polishes, and thanks to the Amazon Prime Day sales, you can nab some of my favourites for less.
Below, I’ve rounded up a list of the most timeless and trendy shades, from brands like OPI and essie, all boasting incredible savings...
Evening all! I’m Caroline, Fashion Ecommerce Editor here at woman&home. With more than a decade of experience in shopping content, this certainly isn’t my first rodeo when it comes to Amazon sale events, and I have to say this is already shaping up to be one of the best I’ve seen so far.
If, like me, you’ve been following this live blog all day long, your bank balance might have taken a bit of a hit. So many tempting Prime Day deals, so little time.
The rest of the fashion team has already covered some amazing discounts on bras and trainers for you today, so I’m going to give you some early evening food for thought with just a few more fashion deals, ranging from one of the best handbags on Amazon to the confidence-boosting black leggings I love so much.
We like to focus on well-known brands, plus products we’ve tried ourselves, and I can only apologise in advance if these bargains have you heading to the checkout (again)...
First up is this beautiful handbag. We're big fans of Radley London bags here at woman&home, so they're something I always check for first when an Amazon sale event kicks off.
This one particularly caught my attention, not just because of the name (I'm from Liverpool), but because of the rich merlot red colour.
This smooth leather top handle design is now a whopping 56% off, and whilst it's not the roomiest bag in the world, the petite style is perfect for all your essentials, as well as for accessorising your best wedding guest dresses.
Don't delay because Radley bags are selling very quickly tonight. I was originally going to show you a medium-sized navy version of this bag, but it sold out in front of my very eyes!
This tote, currently reduced by 69% is a great option if you need something big enough for a laptop and everything but the kitchen sink.
When you're an Amazon Prime pro like myself (humble brag), you often have a good sense of what you might expect to see reduced ahead of time.
I certainly wasn't expecting to see my favourite leggings when I popped them on for yoga this morning. By the end of the class, I was ordering more!
Warning: when these arrive, they look truly tiny. However, they are incredibly stretchy, and they have this clever way of holding you in without feeling quite as strong as Spanx's legendary shapewear (which, let's face it, you don't want to feel whilst practising your tree pose or pottering around the house).
Oh and I almost forgot to mention, these are THE leggings that Claudia Winkleman has worn when hosting The Traitors. Sold!
Read more in my full Spanx seamless leggings review here.
This one's a bit of a curveball, because these shoes probably aren't what you want to be wearing in a heatwave. However, I learnt long ago that the key to finding the best bargains is to shop out of season.
Sorel snow boots need no introduction thanks to Kate Middleton and Meghan Markle, but Scarlett Johansson's cosy style actually looks far more like trainers and work really well with tailored trousers.
She wore a burgundy version of the Out 'n About boots last year, and they've been on my wish list ever since. With a massive 55% saving, these tan boots are not to be missed.
Sure, you might have to pack them away for a few months, but your toasty toes will thank you when these become your everyday go-to.
Thanks for shopping along with me! I’m going to leave you in the safest pair of hands I know, our lovely Homes Ecommerce Editor, Laura.
I’m back! If you missed me this morning, I’m the Homes eCommerce Editor: the one who’s always knee-deep in vacuums, air fryers, and all the little lifesavers that make your home tick.
It’s been a whirlwind of deals today (my bank balance is less than thrilled, but hey. It’s all in the name of research). While I could easily pick up where I left off with Kindle deals and bookish bargains, I’ve just checked the time and my Oura ring’s gently nudging me towards a good night’s sleep.
So, let’s wind things down with a few dreamy deals that I didn’t expect to still be live this late in the day. Grab your PJs, snuggle up, and let’s get cosy with some cool, calming savings to end the day right.
Here’s a quick snap of my bed. Yes, it’s as inviting as it looks! I’m currently testing these bamboo sheets to see if they can keep their cool, which, given this heatwave, is no small feat.
Four weeks and two washes in, and I’m genuinely impressed. When the house felt like 32°C, these sheets were my sweet, icy salvation. They’ve got a smooth, almost satin-y feel that might catch you off guard at first, but it works wonders for wicking away moisture and keeping both me and my partner cool through the night. Consider me converted.
Before I found this mattress topper, my sleep was all over the place. As a side-and-front sleeper who runs regularly, anything with too much firmness sends my joints into a full-blown tantrum.
My old mattress definitely leaned on the firm side, which is great for some, but not for me. Then I came across this dreamy mattress topper and it changed everything. The Silentnight Airmax is soft, supportive, and surprisingly cool for foam, offering just the right amount of cushioning without making me overheat.
Normally, a 15% saving isn't something that I would shout about, but Silentnight are known for their already reasonable prices, so it's actually pretty rare to find any money off them. So, if you’re currently battling a brick-like bed, consider this my Prime Day present to you. Your joints will thank you.
This is a picture I quite literally took ten minutes ago. Every night before bed, I reach for my Tisserand Aromatherapy Sleep Better Pulse Point Roller. It’s become such a lovely part of my wind-down ritual.
I swipe it onto my wrists and behind my ears, take a few deep breaths, and let the calming blend of lavender, jasmine, and sandalwood do its thing. It’s not overpowering or too floral, just gently grounding, like a soft exhale after a long day.
I’m not saying it knocks me out cold, but it definitely helps quiet the mental chatter and ease me into sleep. It’s a tiny bottle of calm that lives permanently on my bedside table. And on that note, I am off to my bed, leaving you in the capable hands of Heidi, our Head of eCommerce.
That’s a wrap on Day One - and what a day it’s been!
We’ve now been live blogging for a record-breaking 15 hours (yes, really), working around the clock to bring you the very best Amazon Prime Day deals throughout the first day of the sale. From the best Kindle deals and coffee machines to our favourite bras, bedsheets and bags, we've left no stone unturned in our quest to bring you only the best of the day's discounts across homes, health, fashion and beauty.
We’ve shared over 50 standout offers on everything from bestselling beauty and fashion to home upgrades, health tech, and gadgets worth your time and money. It’s been a long (but brilliant) day, and I hope you've enjoyed our Prime Day live deals hub as much as we have enjoyed creating it for you.
If you've missed anything, don’t worry - many of today’s top deals are still live, and you can still scroll through our recommendations below. But for now, it's time for the team to get some beauty sleep, so we’re signing off for the night.
We’ll be back first thing tomorrow with more fresh Prime Day deals, expert tips, and hand-picked recommendations to help you shop smarter through Day Two of this four-day savings event.
We’ll see you back here bright and early.
Goodnight!
The woman&home team
Welcome back to our Prime Day deals live hub - day two is in full swing!
I'm full of coffee and high on life, ready to bring you the best Prime Day deals on day two of this four-day extravaganza!
Our editorial team of shopping experts have debriefed after a long day of deal hunting yesterday, and thus far our consensus is that this year's deals are pretty darn decent - we've seen price drops on all Kindle models, including the Colorsoft, bargains in beauty, money off must-haves in health and health and wellness, plus some seriously good-value fashion finds on wardrobe staples including white trainers, bras, and the comfiest jeans our Fashion Ecommerce Editor has ever worn!
Today, Amazon's New Deal Drops are themed around beauty and self-care, so I'm off to hunt for my favourite little luxuries, make-up must-haves and daily skincare essentials. Stay tuned for the best Prime Day beauty deals on day two - I'm off to consult our team of expert beauty writers on what I should add to cart first!
Back soon...
Heidi, Ecommerce Editor, woman&home
The first thing going in my basket on Day Two of Prime Day is my favourite bath foam — it is beauty and self-care day at Amazon, after all!
Perfect Night's Sleep Bath Foam: was £28 now £19.95 at Amazon
I’m usually too knackered and busy to get on board with the whole ‘everything bath’ trend. But whenever I’ve earned it (usually by scrubbing the bathroom top to bottom - cheers, family of five), I do like to reward myself with a proper soak.
NEOM products are my go-to treat. I love their 100% natural fragrances, and their Scent to Sleep range has reportedly helped 88% of users get a better night’s sleep. Worth a try, I'd say.
Guess I’d better let the troops know - the bathroom’s officially booked for tomorrow night!
Throughout Prime Day, you can save up to 25% across all NEOM lines, with 20% off Essential Oil Blends, Hand Balms, Wonder Balm, Great Day Hand Wash & Hand Lotion and 25% off all other lines. Exclusions apply, including the Pod Mini+, new Hand Wash & Lotion (except Great Day), new Reed Diffusers & Refills, AYR Gift Sets, and the Summer Scenting range.
Shopping for a new hairdryer during Prime Day?
Well, in her guide to the best hair dryer, our beauty editor Fiona McKim picked the ghd Helios Professional Hair Dryer as her best buy overall. This is the brand's lightest and fastest dryer, and it features ionic technology to help you achieve smooth and shiny hair. "The controls gave us everything we needed for that perfect blow dry," said Fi. "It's noisier than the Dyson, but its design is well-balanced and ergonomic." And guess what? This Prime Day beauty deal blows almost £50 off the normal price.
ghd Helios Professional Hair Dryer: was £179 now £123.99 at Amazon
Quick, just a few hours left on this premium Prime Day beauty deal...
Our Beauty Ecommerce Editor, Aleesha Badkar, tells me this is one of the best cordless straighteners money can buy, and it's brilliant for travel use. "But I use this even when I'm not on the go," she said. "The wide plates manage even thick and curly hair with ease for quick styling, while the innovative technology creates sleek, shiny and healthy-looking results."
Dyson Corrale Hair Straightener was £399.99 now £319.99 at Amazon
Let's talk about hyaluronic acid...
I've often wondered what hyaluronic acid does, but our beauty team recently educated me on that. (As with so many other things.) In a nutshell, it helps keep skin hydrated, which is why it's in so many face serums and moisturisers. However, they can be pricey. But not this lightweight Garnier serum. Our Beauty Ecommerce Editor, Aleesha Badkar, says her skin soaks this stuff up when the weather is hot. And now it's an affordable Prime Day beauty treat.
Buy it if: Your skin feels tired, dull or dehydrated. That's not just me, right?
Why you’ll love it: It's non-sticky, layers well with other products, and is quickly absorbed.
Garnier SkinActive Hyaluronic Acid Super Serum: was £12.99 now £5.85 at Amazon
"It's close to impossible to find a KitchenAid stand mixer any cheaper than this..."
Time to switch things up a little. If you came here looking for today's best Prime Day beauty deals, I recommend popping straight to Amazon, where they're dropping beauty and self-care bargains like there's no tomorrow.
But if you're ready for a browse at what else is hot on day two of Prime Day, I've just stumbled on a CRACKING limited-time deal on the KitchenAid Classic Stand Mixer - there's 40% off right now! I had to run it past our Homes Ecommerce Editor, Laura Honey, to check I wasn't dreaming. But nope - she has tested this model robustly - check out her Kitchen Aid Classic stand mixer review to see why - and tells me she's loved it for years, even though it's the brand's most basic model. "It absolutely covers everything I need as an everyday home baker," Laura said. "The attachments feel premium, it has some serious strength behind the dough hook, and I’ve whipped up some impressive cakes and cupcakes in the 4.3L bowl. If you want a KitchenAid stand mixer, you will find it close to impossible to snag one for any cheaper than this."
KitchenAid Classic stand mixer was £499 now £299 at Amazon
If you’re after a little more power, capacity, or a pop of colour, the KitchenAid Artisan is a lovely step up (and it’s on sale too!)
What's the ONE thing you should buy during Prime Day? THIS...
Someone just asked me what I'd say if I could recommend just ONE Prime Day deal. Easy. It's something I bought yesterday, which is already a firm favourite item. Whether you're dealing with hot flushes, packing for sunnier climes, or simply wondering how to survive the heat wave, let me tell you that a neck fan will CHANGE YOUR LIFE. My exact Amazon purchase isn't on sale today, but this one looks just as good, with more than 50,000 ratings and an average score of 4.2 stars. Told you it was an easy answer. Thank me later.
Portable Neck Fan was £36.99 now £28.11 at Amazon
We're almost at the half way point...
I can hardly believe it, but we're now close to halfway through Prime Day.
Deals are still appearing (and disappearing just as quickly), so be quick if you spot a tempting bargain. I've already missed out on a few Lightning Deals.
It's day THREE of Amazon Prime Day...
Morning! The woman&home editorial team are back at it and raring to go, ready to bring you all the best Prime Day deals we can find. For day three, Amazon is treating us all to a fresh New Deal Drop focused on fashion, so today is the day to pick up a pair of the best white trainers, find the perfect strapless bra, or try out the comfiest jeans our Fashion Editor has ever worn! Stay tuned...
Image: actual footage of me at the start of day three of our Prime Day deals live coverage...
We can't discuss brilliant Prime Day fashion deals without mentioning Spanx.
I've owned a pair of these Spanx Higher Power shaping shorts for years, and they're my go-to undies of choice for when I need to feel pulled together. You know exactly what I mean. I love how the high-rise fit holds me in without making me feel, well, squashed. The stay-put waistband is a game-changer too - no more of those hideous moments where you realise your shapewear has sort of pinged to all the wrong places! And this is a shapely saving too!
Spanx Higher Power High-Waisted was £35 now £24.50 at Amazon
Psst, the comfiest jeans our Fashion Ecommerce Editor has ever worn are in the Prime Day sale! Definitely going in my cart today. Back soon, just getting our fashion team's thoughts on this morning's best Prime Day fashion deals.
Belle Poque Wide Leg Jeans was £32.99 now £28.04 at Amazon
Looking for the best white trainers to wear with dresses? Your quest is over, my friend
Listen, I'm a huge trainer fan. Massive. I wore a pair of chunky Acupuncture trainers (which, by the way, are currently heavily discounted at Schuh right now) on my wedding day back in the '90s - way before that became a thing. So bear with me while I draw your attention to our latest guide to the best white trainers out there.
As our E-commerce Fashion Editor Caroline Parr puts it: “In recent years, white trainers have become a true wardrobe essential. They’re the most versatile shoes you’ll ever own—comfortable, effortlessly cool, and easy to style with just about everything for a relaxed, day-to-evening look.”
Which is why it’s brilliant news that Converse Low Tops are included in the Prime Day sale.
Regular contributor and fashion expert Antonia Kraskowski swears by these timeless kicks, calling them the best trainers to wear with dresses. And when a freelance fashion editor with 15+ years of experience says that? You listen.
Converse Women's Chuck Taylor All Star Low Top Sneaker was £51.99 now £40 at Amazon
These wedges are so cheap for Prime Day, they're practically giving themselves away!
I think the only shoe I love more than a stylish trainer is a classic wedge heel. They drop in and out of fashion, so not everyone will approve of my choice, but they're always in my wardrobe because they’re the comfiest heels ever, a dream to walk in, and they make my legs look good. So yep, these Tommy Hilfiger wedge espadrilles are already on their way to me. I couldn’t risk them selling out before you got the memo. Now it's your turn!
Tommy Hilfiger Wedge Espadrilles was £90 now £43.60 at Amazon
Who doesn't love a dress with pockets?
Look what I've just found.
*Adds to cart*
GRECERELLE Womens Summer Maxi Dress was £23.99 now £14.98 at Amazon
Our Fashion Writer, Molly Smith, reckons these Fitflop Flatform (try saying that in a hurry...) sandals are her new favourite summer shoes of choice, and she's spotted them for a cracking price in this Prime Day deal. "What stands out about these is that the platform isn't too chunky, offering just the right amount of height, which feels put-together without being over the top," said Molly. "Subtle enough to be worn in the daytime but elevated enough to style with smart pieces like tailoring or dresses for dinners out or formal work events." I'm sold. You?
Fitflop Women's F-Mode Flatform Wedge Sandal was £45.13 now £39.98 at Amazon
Want 40% off this stylish Tommy Hilfiger trench coat? Silly question.
As day three of Amazon Prime Day winds down and we enter the final 24 hours, there’s still time to snap up this cracking fashion deal. “Smart enough to wear to work but comfortable enough for everyday, a trench coat can do it all," writes our Fashion Writer, Molly Smith, in our guide to the best trench coats. "Opt for a piece with a built-in belt if you prefer a more fitted look, or embrace the straight, boxier shape for a more relaxed and trendy ensemble." This iconic Tommy Hilfiger trench is crafted from 100% premium cotton and creates a timeless silhouette with a minimalist design, adjustable waist belt, signature Tommy stripes, and classic buttoned detailing. It’s the perfect blend of comfort and elegance. And there's 40% with this deal. Go!
Tommy Hilfiger Trench Coat was £230 now £137.59 at Amazon
Last-chance to snap up some Prime Day deals
Well, after four deal-filled days, we're officially in the final stretch - Amazon Prime Day ends at midnight tonight!
This is your last chance to snap up some savings before the party is over. So far, it's been a strong performance from Amazon - we've seen standout deals on Kindles, Apple gear, Sony headphones and robot vacuum cleaners, amongst many others.
Today, Amazon is shifting gears to focus on Homes and Gardens deals - perfect timing if you're thinking of revamping your space for summer, with deep discounts on everything from outdoor furniture and pizza ovens to clever storage solutions and smart home gadgets.
I'll be here with our editorial team of expert shopping writers, , live-blogging the best deals of the day. And yes, we've already got a pile of home and garden deals ready to share... right after I make another cup of coffee.
Back soon!
Heidi, Ecommerce Editor, woman&home
We tested this Shark vacuum and named it our best buy - and it's a Prime Day deal today
What’s the best vacuum cleaner money can buy? According to our Homes Ecommerce Editor, Laura Honey, it’s this one - and she would know. Her home could double as a vacuum museum; she’s tested more models than most people knew existed.
Laura messaged me - somewhat insistently - to share this deal with you: "It has loads of clever features, like sensing when you're near objects or skirting boards and adjusting the power automatically. Plus, it has a brilliantly simple emptying system."
In her expert guide to the best vacuum cleaner, she wrote: "As Shark's newest, smartest vacuum, it's packed with features that make cleaning easier and more effective. Honestly, it's like an extra member of the family - we all love it."
You can read our full review for the details, or just trust us and hoover up this deal before it disappears.
Shark PowerDetect Cordless Vacuum Cleaner was £549.99 now £349 at Amazon
Here's a Prime day homes deal that's too pantastic to turn down
Next up, this morning: pans. Specifically, Ninja Induction pans - rigorously tested by us and currently on sale at Amazon.
Our Homes Ecommerce Editor tells me this is a standout set of pans: scratch resistant, non-toxic, and genuinely impressive. In her expert guide to the best induction pans, Laura wrote: "I would, without a doubt, gush over these pans in any kitchen. They’re durable, versatile enough for a family, stylish enough for those who want a nice aesthetic and reasonably priced too. I don’t think you can go wrong here."
High praise. You can read her review for the full story on what makes these pans so pantastic or skip straight to the deal below and get your cook books at the ready.
Ninja ZEROSTICK Saucepan Set was £149.99 now £92.99 at Amazon
Shopping for a blender in today’s Prime Day home deals? One of our ecommerce editors swears by this Tefal model - it’s seriously powerful, especially for soups and smoothies. Reviewers agree, giving it an impressive 4.4-star average from over 5,800 ratings. Fans seem to love that it’s dishwasher-safe and a breeze to clean. With 41% off today, it’s a great time to snap it up - you could be sipping iced smoothies by tomorrow. Wonder if it does strawberry daiquiris?
Tefal Blendforce II Blender was £49.99 now £29.64 at Amazon
Psst...
You know *that* viral Shark misting fan that everyone's talking about that keeps selling out at Amazon?
This Prime Day deal is a real showstopper
Our Homes Ecommerce Editor has been scouring the sales for a standout discount on this stand mixer - and it was absolutely worth the wait. Now available at nearly half price, this is an exceptionally good value deal.
"It’s the same model used on The Great British Bake Off and even has a special edition endorsed by Mary Berry," says Laura. "I’ve been a loyal KitchenAid user for years, but the Kenwood kMix really made me stop and think. It’s impressively powerful, yet gentle enough to replicate that delicate hand-folding motion - ideal for airy sponges and soufflés. It whipped up glossy meringues in no time, and honestly, it left such a strong impression that it’s the one mixer that might convince me to switch. And I’m not alone - several of our testing team rate it as highly, if not higher, than a KitchenAid."
Kenwood kMix Stand Mixer was £449.99 now £237.99 at Amazon
We love this capsule coffee machine. Prego!
When it comes to pod coffee machines, Nespresso usually steals the spotlight, but the Lavazza A Modo Mio Deséa deserves just as much attention - maybe more. This sleek, all-in-one machine delivers café-quality coffee with ease and style. We named it the best pod machine in our guide to the best coffee machines. ‘A Modo Mio’ means ‘my way’, which makes sense when you discover that this machine offers eight customizable coffee options, putting you in control of every brew. During our hands-on testing, it impressed us with its exceptional milk frothing (no separate frother needed), and its eco-friendly pods are a thoughtful bonus. Read our full Lavazza A Modo Mio Deséa review or jump straight to the deal to grab it before it's gone.
Lavazza A Modo Mio Deséa Coffee Capsule Machine was £249 now £125 at Amazon
Did you know a dehumidifier can help dry your laundry faster indoors?
If you're struggling with damp, mould, or excess humidity, this dehumidifier is a smart solution - and it’s 46% off for Prime Day. Our expert tester was seriously impressed when they reviewed it, praising its powerful performance and ease of use. Ideal for preventing condensation, musty smells, and damage to your home, its standout features include a generous 4L tank, auto shut-off, and a user-friendly LED display with timer. It can remove up to 20L of moisture a day.
You might also be interested in savvy reasons to buy a dehumidifier in the spring and summer, as well as what I wish I’d known before I bought my first dehumidifier.
Read our full review for more details or jump straight to Amazon to snap it up.
Swan SH16810N 20 Litre Dehumidifier was £249.99 now £134.71
Anyone else suddenly hyper-aware of their deodorant situation? Just me?
Blame it on the heat - or the fact that we've been updating this Prime Day deals hub for four days straight - but I just took my second shower of the day and accidentally sprayed dry shampoo instead of deodorant. Zero stars, would not recommend. So yes, these Wild Prime Day deals definitely caught my attention. Wild’s deodorant is enriched with aloe vera and prebiotics to support skin health and hydration, and their body wash refills come in fully compostable bottles that biodegrade completely.
Wild Natural Refillable Body Wash Starter Kit was £35 now £26.25 at Amazon
Wild Purple Case with Refill Variety Pack was £25 now £18.75 at Amazon
What's for tea?
I know cooking in this heat sounds unbearable, but think ahead - when the weather cools down, you’ll be glad you grabbed this air fryer to make meal prep quick and stress-free. Run, don’t walk: the Ninja Speedi Rapid Cooker, Air Fryer, and Multi Cooker is 53% off right now.
Ninja Speedi Rapid Cooker, Air Fryer, and Multi Cooker was £254.98 now £119.99 at Amazon
We found the robot vacuum worth buying this Prime Day
One of the smartest ways to make the most of Prime Day is to finally snag something you’ve been on the fence about — like a robot vacuum. With a solid discount, it’s much easier to justify the splurge. And trust me: once it’s effortlessly handling your floors, you’ll wonder how you ever lived without it.
“I resisted robot vacuums for a long time, but the Eufy X8 Pro won me over,” writes our Homes Ecommerce Editor in our guide to the best vacuum cleaners, where we named it the best robot vacuum on the market. “Compared to pricier models like the Roomba S9+ and Shark, it’s surprisingly affordable - and just as impressive,” she adds.
Should you buy it? If you're looking for a budget-friendly robot vacuum, the Eufy X8 Pro is a standout. It handles a wide range of cleaning tasks with ease: it vacuumed hard floors flawlessly, the companion app is intuitive once set up, and it picked up hair from both our editor and her dog without issue.
You’ll still need to manually vacuum here and there, remove obstacles from its path, and do the occasional deep mop by hand, but at this price, it's exceptional value for money.
Check out our full review for more intel or jump over to Amazon to snap it up.
eufy X8 Pro Robot Vacuum Cleaner was £549 now £309 at Amazon
And just like that, Amazon Prime Day comes to an end. It's been a blast. This has been one of the biggest sales ever, with four days of deals and some spectacular offers. But now, we're going to catch up on some sleep and wait for our Amazon deliveries to arrive. And so to bed.
