It's day two of Amazon's huge Prime Day 2020 sale, and after a busy day yesterday shoppers can expect yet more mega deals on in-demand items as the event continues.
With discounts ending at midnight on Wednesday October 14, eagle-eyed bargain hunters will be poised to click on the remaining deals as they drop today.
Big sellers on the first day included the Ninja Foodi Max and Shark Upright Vacuum cleaner, both of which enjoyed half price reductions.
Today there's another Shark in the sale - this time the Shark Cordless Stick Vacuum Cleaner, with a massive 47% off.
The Foodi Max enjoys another day in the sale today with 34% off taking it from £197 down to £139.99 while stocks last.
Unusually for Apple devices, there is also 15% off the iPad Air - which is a hot deal that will run out quickly.
The discounts on some premium items can be huge - such as a massive 65% off this Oral-B Pro electric toothbrush - but these kinds of deals don't hang around for long.
Other deals can be found on more quirky items, including a gigantic 4.5kg toblerone or these cool disco lights for your living room.
An Amazon Exclusive is the L.O.L. Surprise! Bigger Surprise Winter Disco with Exclusive O.M.G. Doll which is down 33% to £59.99.
Top tips for today are listed below, plus highlights of other deals not to miss.
Scroll down for the best deals of the day, which will be updated all day.
Oral-B Smart 6 6000N CrossAction Electric Toothbrush - £54.99 (75% off, RRP £219.99 YOU SAVE £165)
CeraVe Moisturising Lotion - £5.52 (42% off, RRP £9.49 YOU SAVE £3.97)
Laphroaig Quarter Cask Single Malt Scotch Whisky, 70cl - £24.90 (39% off, RRP £41 YOU SAVE £16.10)
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Nespresso BNE800 Creatista Sage - £274.99 (39% off, RRP £449.95 YOU SAVE £174.96)
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ghd Ultimate Styling Gift Set - Amazon Exclusive - £174.99 (38%off, RRP£243 YOU SAVE £69)
- Bose Solo 5 TV Sound System, Black - £124.99 (48% off, RRP £239.95 YOU SAVE £114.96)
- Tefal Ingenio Pots and Pans Set - £139.99 (48% off , RRP £270 YOU SAVE £130.01)
- Razer BlackWidow Elite Mechanical Gaming Keyboard - £75.99 (58% off, RRP £179.99 YOU SAVE £104)
- Pinch of Nom: 100 Slimming, Home-style Recipes - £6.99 (65% off)
- Dettol Antibacterial Wipes, Multipack of 6 x 126 (total 756 wipes) - £14.99 (58% off, RRP £36 YU SAVE £21.01)
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Fitbit Inspire HR Health & Fitness Tracker - £59.99 (33% off, RRP £89.99 YOU SAVE £30)
Across every part of the huge website there are discounts to be found on tech, toys, fashion, furniture and many more items - in fact, there are over a million products in the sale.
Prime members of course get the perk of early access to some of the best deals by virtue of their membership (you can still benefit from this if you sign up to the free 30-day trial today ) and deals are changing by the hour as stocks run out and new lightning deals are added.
While it's not possible to scour every one of the million price cuts, we've looked at the items with the biggest savings and highlighted them below.
However even if you're looking for something small or obscure, today and tomorrow are the time to make your purchase and take advantage of the sale.
Prices are not likely to drop again after Prime Day until Black Friday 2020, which happens on November 27.
Here are some of the best Amazon Prime Day 2020 deals today
Echo Show 8
£59.99 (50% off, RRP £119.99 YOU SAVE £60)
ghd Original Styler Professional Ceramic Hair Straighteners
£73.99 (32% off, RRP £109 YOU SAVE £35.01)
£299.99 (37% off, RRP £475 YOU SAVE £175.01)
£54.99 (75% off, RRP £219.99 YOU SAVE £165)
Emma Original DOUBLE Mattress 25 cm high - the UK's Most Sold Online Mattress with 200 Night Trial
£334.33 (33% off, RRP £499 YOU SAVE £164.67)
£30.99 (37% off, RRP £48.99 YOU SAVE £18)
Fire 7 Kids Edition Tablet 7" Display, 16 GB, with Blue Kid-Proof Case
£54.99 (45% off, RRP £99.99 YOU SAVE £45)
Umi. by Amazon - Gaming Office Ergonomic Computer Desk Chair with Padded Footrest (White)
£111.99 (30% off, RRP £159.99 YOU SAVE £48)
More Amazon Prime Day 2020 deals not to miss:
Baby
Fisher-Price Giraffe Sit-Me-Up Floor Seat with Removable Tray, Rattle and Teething Toy - £30.14 (40% off, RRP £49.99 YOU SAVE £19.85)
Angelcare Soft Touch Baby Bath Support, Pink - £16.49 (41% off, RRP £27.99 YOU SAVE £11.50)
Fisher Price Colour Climbers Jumperoo - £71.99 (31% off, RRP £104.99 YOU SAVE £33)
Fisher-Price My Potty Friend, Kids Toilet Training Seat with Sounds, Songs and Phrases to Encourage and Reward - £30.35 (39% off, RRP £49.99 YOU SAVE £19.64)
Toys
Unicorn Slime Making Kit - 2 in 1 Slime Supplies with 53 Pieces in One Box, Make Your Own Clear Slime, Puffy Cloud, Glitter and Foam Slime Age 6+ - £17.19 (39% off, RRP £27.99 YOU SAVE £10.80)
Baby Trike 4 in 1 with Foldable Pedals, 2 Brakes and Front Wheel Clutch for Safety , Detachable Canopy Pushing Handle Ride-on Trike with Cup Holder, Blue - £71.99 (20% off, RRP £89.99 YOU SAVE £18)
Disney Frozen Ultimate Arendelle Castle Playset, 5 ft. Tall with Lights, Moving Balcony, and 7 Rooms with Accessories - £94.99 (RRP £129.99)
Tech
ASUS TUF FX505 - 15.6 Inch IPS Full HD Gaming Laptop - £629.99 (37% off, RRP £999.99 YOU SAVE £370)
Logitech Z906 5.1 Surround Sound Speaker System - £139.99 (60% off, RRP £349.24 YOU SAVE £209.25)
Echo Dot (3rd Gen) - Smart speaker with Alexa - Charcoal Fabric - £18.99 (62% off, RRP £49.99 YOU SAVE £31)
You can shop these deals and more on Amazon.co.uk today and tomorrow. Some deals featured are for a limited time only, or are exclusive to Amazon Prime members.
The sale ends on Wednesday Octover 14 at 11.59pm.
