Wallets at the ready: Amazon‘s sale of the season is here.
Called Amazon Prime Big Deal Days, it’s the third big discount sale the retail giant has held this year alone, following a 10-day spring event and, of course, the flagship Amazon Prime Day, which took place in early July 2025.
The last few months of the year are always packed with parties and celebrations, so Amazon's October sale offers an excellent time to replace tired appliances and electricals well ahead of the festive period.
Need a deeper freezer to store all your Halloween party canapés? A smart TV to hunker down in front of and watch winter movies with family? Or how about an air fryer to help make Christmas lunch this year? Amazon will have it all, and then some.
When do the Amazon Prime Big Deal Days end?
It will be running until midnight on October 8. That means just under 24 hours left to bag epic deals.
Can anyone take advantage of the deals?
Like the flagship Amazon Prime Day sale held in the summer, this event is open to Prime members only. If you haven't signed up yet, now's the perfect time to do it - you won't be able to take advantage of the deals otherwise.
Are there deals available now?
Scroll on for bargains ready to be scooped up right now, across home, tech, furniture, food and drink and more.
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Philips 5400 Series Bean to Cup Coffee Machine
With Philips 5400 Series in your kitchen you’ll have 12 cups of coffee at your fingertips – all you need to do it push a button. And it’s currently over a third off.
Was £619.99
Buy now £399.99, Amazon
Apple iPhone 16e 256GB
Now that the iPhone 17 is out, the iPhone 16 is finally on sale. Seeing as it barely ever reaches the sub £500 mark, now’s the time to invest.
Was £699
Buy now £594.00, Amazon
Ring Battery Video Doorbell (2024 release)
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Hawker of practically everything under the sun, Amazon has had its beady eye trained on the home security game for nearly a decade now (the first model launched in 2014).
The latest iteration comes with head-to-toe viewing with crystal clear HD clarity, a long-lasting built-in battery and a free 30-day trial of Ring Protect so you can try it out for size with everything beamed to an app for easy viewing.
As for the DIY? Done in five minutes flat.
Buy now £39.99, Amazon
Amazon Fire TV Stick 4K (Newest gen), supports Wi-Fi 6, Dolby Vision/Atmos, HDR10+
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The Fire Stick at its best, this version supports 4K and Wi-Fi 6, bringing the screen to life in your living room. It’s now a whopping 57 per cent off.
Was: £59.99
Buy now £25.99, Amazon
Ninja Foodi StaySharp Knife Block with Integrated Sharpener Deluxe 6-Piece Set
Available in five-, six- and 12-piece sets (the largest set includes six additional steak knives), the Ninja StaySharp Knife Block is a brilliant kitchen accessory investment if you’re not the type of home chef that switches between multiple different brands and types of knives depending on your mood, or what you’re cooking.
The StaySharp Knife Block streamlines the home kitchen experience tenfold and is a value-for-money investment in owning consistently sharp knives – without the need to purchase an additional, likely cumbersome and fiddly V-groove knife sharpener.
The included knife set, no matter which option you go for, consists of a selection of elegant, perfectly weighted, and brilliantly designed 22-degree blades. Equipped with delightful ergonomic handles, they have the look and feel of a professional set at a fraction of the cost.
Was: £179.99
Buy now £104.99, Amazon
Apple 2025 MacBook Air 15-inch Laptop with M4 chip
It’s rare to see discounts on Apple’s latest MacBook Air. But, naturally, Amazon Prime Day is an exception. Right now, there’s over £150 off this 2025 version.
Was £1,199
Buy now £1049.00, Amazon
ULTRAHUMAN Ring AIR
What's that you're after, a subscription-free smart ring with battery life that lasts up to six days? Find everything you're looking for in Ultrahuman's Ring AIR, which offers comprehensive fitness tracking, health monitoring and sleep stats all in one unassuming wearable.
Was: £329
Buy now £279.65, Amazon
Finish Dishwasher Tablet, Ultimate Plus Infinity Shine Pack of 105
It may not sound very sexy but Amazon Prime Day is the perfect time to stock up on household essentials which you know you’re going to need. Why not start with these Finish dishwasher tablets?
Was £19
Buy now £14.99, Amazon
Amazon Fire TV 43-inch Omni QLED series 4K
Best for: Amazon fans
If you’re already deeply embedded in Amazon’s tech ecosystem, with an Echo in every room and Alexa built into your socks, then this is definitely worth looking at. It’s built around a 4K HDR QLED panel in a variety of sizes up to 65 inches, and has the same Fire TV experience you’ll know if you’ve ever plugged a Fire streaming stick into any other telly, along with the ambient display that shows pictures when in standby and Alexa widgets too. There are mics built into the TV so you can use voice control directly, without relying on a remote or nearby Echo device, but you’re very much locked into the Amazon experience here, as you might expect.
There are four HDMI ports, but only one hits the 2.1 standard, with the others lagging behind at 2.0. This means you’ll need to be careful which port you plug into if you want to use the newer features with an external device.
Was: £549.99
Buy now £289.99, Amazon
FOREO KIWI Derma Microdermabrasion Machine
Get a salon-quality treatment from the comfort of your own bathroom thanks to FOREO. The skincare expert has this microdermabrasion tool for a pro-level exfoliation when you need it using diamond tips to buff off dead skin cells. The gadget also features a vacuum suction to deal with blackheads, plus sonic massage mode that will help pigmentation and puffiness.
Was: £149
Buy now £88.20, Amazon
soundcore by Anker Q20i Hybrid Active Noise Cancelling Foldable Headphones
Headphones on the blink? Now's the time to invest in a brand new pair. These wireless Anker beauties offer 40 hours of playback, active noise cancellation and bold bass. There are four colours to choose from, including a universally sound black.
Was: £49.99
Buy now £31.97, Amazon
adidas Unisex Cushioned Sportswear Crew Socks 6 Pairs
Adidas socks are some of the best in the biz – and they’re even better when they’re half price.
Was £25
Buy now £11.97, Amazon
Ninja Blast Portable Blender
Make fresh juice and smoothies wherever you go with Ninja’s portable blender. The cordless model is perfect for taking on the go and comes with a USB-C base for easy recharging. Fully juiced up (sorry), you’ll get up to 10 hours use.
Was: £49.99
Buy now £38.97, Amazon
INIU Mini Power Bank
It may be teeny, but boy, can this 10,000mAh power bank pack a punch. From INIU and available in a selection of fun pastel and black colours, the fast-charging palm-sized device is a lifesaver for anyone guilty of draining their battery well before the nightly recharge.
Was: £38.99
Buy now £29.68, Amazon
Braun All-in-One Style Kit Series 7 MGK7470
Get all your grooming needs sorted under one roof with Braun's styler. It can manage 16 jobs in one, from tidying up designer stubble to sorting out hair - heck, even manscaping. The battery-powered tool comes with a razor to see to those finer details.
Was: £99.99
Buy now £64.95, Amazon
Philips Viva Collection Compact Juicer
Best for: a mini juicer for countertops with limited space
If kitchen worktop space is a concern, this juicer from Philips may be your best bet. Mini but mighty, it offers all the produce-squeezing benefits of its peers.
Add your pineapples, carrots or lime in the top of the device and get up to 1.5L of juice in one fell swoop - that’s enough to hydrate the whole family or to get a batch to drink over the next few days.
This is a really easy device to use with no complications, mess or fuss. Cleaning is also super simple thanks to the brand’s Quick Clean technology. The only time this may cause a little bit more work is if the filter gets blocked. But even then, it’s easy to fix - just dismantle the transparent container and empty.
Was: £79.99
Buy now £49.99, Amazon
De'Longhi Dedica Style
Whether you're after a morning cappuccino, an afternoon coffee or a shot of espresso to fire up the system. De'Longi's pump-style machine can do it all. The appliance uses 15 bar pressure to create your brew with an integrated milk frother that will froth or steam milk to give it the perfect finish.
Was: £229.99
Buy now £134.90, Amazon
Duux Threesixty 2 Smart Fan Heater
A machine with figurative firepower, the Duux ThreeSixty is a great smart heater designed to warm up small and medium-sized rooms quickly and efficiently.
Cylindrical in design, it uses a fan to cascade heat from the top, flooding the room with warmth to keep you in blissful toastiness. There's no worry about having it on while you're working or watching TV; it has a Quiet Mark accreditation, which means you'll barely notice it when it's on.
The Dutch-made device is a sturdy little thing that's available in a choice of white or grey, but still features a tip-over safety switch in case of accidental knocks, and auto shut-down in case it overheats. Control three heat settings on the unit or via a smartphone app.
We've found that using it for a few hours in the evening is enough to keep the room cosy all night long. A smart winter investment in more ways than one.
Was: £119.99
Buy now £69.99, Amazon
Ring Battery Video Doorbell + Ring Outdoor Camera Battery
This deal bundles a smart doorbell with an outside security camera to beef up your home security this winter. Installation is easy - yes, even for DIY-phobes - and you can monitor your doorstep from your phone, making it especially useful if you're out of the area.
Was: £179.98
Buy now £69.99, Amazon
eufy L60 Robot Vacuum Cleaner
It's about time those robots started earning their keep. Robot vacs, once the future, are now here, ready and waiting to clean your floors with just a few simple commands. It uses laser navigation and edge cleaning to leave hard floors and carpets spick and span.
Buy now £159.99, Amazon
Samsung Series 5 WD80TA046BX/EU with ecobubble™ Freestanding Washer Dryer
Samsung’s ecobubble technology mixes detergent with air and water for a deeper clean, even at lower temperatures. The 8kg wash and 5kg dry capacity is ideal for medium-sized households, and the Hygiene Steam cycle removes allergens and bacteria.
Was: £499
Buy now £399.00, Amazon
Hisense WDQA1014EVJM 60cm Freestanding 10 KG Front Load Washer Dryer
We've all dropped a sock or pair of pants by accident on the way to the washing machine, but instead of waiting for the cycle to end, this Hisense washer dryer allows you to sling them in mid-run. It also comes with a steam setting to get rid of bacteria and reduce creases.
Was: £389
Buy now £329.00, Amazon
What deals can I expect in the sale?
This year, Amazon has promised savings of up to 40 per cent across all categories: think home, kitchen, electronics, toys, fashion, and beauty & self-care and across popular brands such as Crocs, De’Longhi, Levi’s, Ninja, and OURA.
Is Amazon Prime worth signing up for?
As someone who has paid for a subscription for more than six years, I can wholeheartedly vouch for its use.
From watching blockbuster releases on Prime Video (not to mention viral shows like The Summer I Turned Pretty and The Girlfriend) to ordering last-minute home improvement tools when I want to DIY over the weekend, my Prime membership is one of the most used subscriptions I have.
Members also have access to endless reading materials in Amazon Reading, while gamers can plug into Amazon’s Twitch service, a huge library of epic games to discover, download and get lost in. There are lots of other perks too, like free Deliveroo delivery and money off recipe boxes.
How much does Prime membership cost?
It's priced at £8.99 a month, or £95 for an annual fee, which works out to just 26p a day (on the yearly option). If you’re in education, Student Prime memberships cost £4.49 a month, or £47.49 annually, so if you’ve got a student living under your roof, why not get them to sign up for the whole household and save half price on standard membership fees?
If you’re not quite ready to part with any money yet, there is one more avenue. Sign up for a free trial first to see how you like it - and take advantage of those juicy October Prime Big Deal Days in the meantime.
